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Facebook.

Search, social signals, and advertising on the biggest social network. 1,682 articles
Latest in Facebook

Google Love Grows, Bing Satisfaction Drops Among U.S. Customers [Survey]

Love it or hate it, Google is loved by customers. Bing? No so much? And Yahoo, the love is pretty much gone. That's according to 70,000 users who…

By Danny Goodwin · 22 Jul 2014

Social

Google+ Drops Controversial Real Name Policy After 3 Years

Google+ has revised its real names policy. According to Google the previous restrictions "helped create a community made up of real people,…

By Ashley Zeckman · 17 Jul 2014

Local

5 Takeaways From the World Cup for Global Search Marketers

How to identify your goals ahead of time by setting clear objectives to drive traffic to your site, gain brand exposure and…

By Michael Bonfils · 17 Jul 2014

Mobile

Mobile: 34% of Organic Search, 42% of Social Traffic in Q2 [Report]

RKG released its digital marketing report for Q2 2014 and found organic traffic comprised 31 percent of all website visits in Q2,…

By Jessica Lee · 16 Jul 2014

PPC

Optimizing Across Paid & Organic Search: 3 Ways to Maximize Value

With more data available to help make smarter decisions, brands are being more strategic about when and where they overlap paid and…

By Jason Tabeling · 14 Jul 2014

Local

YP Adds Social Sharing, Curated Collections to Mybook

YP, the local search site that says its apps and website are used by more than 70 million visitors each month, has…

By Lisa Lacy · 11 Jul 2014

Content

10 Shocking Facts About Content Marketing Today

Content marketing is a core facet of the digital marketing industry, yet there are still some facts about this strategy that may…

By Jayson Demers · 07 Jul 2014

SEO

Keeping Your Head Above Water in the Google Lagoon

Keeping up with Google's changes can be almost a full-time job. Here are some tips and tricks for keeping abreast of the…

By Doc Sheldon · 01 Jul 2014

SEO

The 10 Best Ways to Generate Traffic Without Google

Rather than worry about losing or never having Google organic search traffic, plan for it. You can't rely on a single traffic…

By Chuck Price · 30 Jun 2014

Social

5 Boring Companies With a Fascinating Social Strategy

Some "boring" companies have proved that even the boring can become fascinating when smart people are at the helm. Here are five…

By Uri Bar Joseph · 30 Jun 2014

SEO

Link Building for Gaming Companies

Developing links for gaming companies is a lot of fun. But it's an extremely competitive area. Here's how to get great links…

By Julie Joyce · 29 Jun 2014

Video

Watch Time Now Impacts Facebook News Feed Video Rankings

Facebook is updating how it ranks the videos people and Pages upload. The new video ranking considers whether a user has watched…

By Lisa Lacy · 24 Jun 2014

Content

Forget Big Content – Small Content Is Critical to Search Success

There has never been a more rewarding time to invest in regular content as well as bigger, campaign-led pieces. Here's how to…

By Simon Penson · 24 Jun 2014

Social

BuzzSumo: The Heavyweight of Content Discovery?

BuzzSumo trawls the Web for content based on search queries, and provides you with lots of interesting data based on your results.…

By Larry Kim · 23 Jun 2014

Social

4 Ways to Rev Up Your Facebook Reach Like Harley-Davidson

Not every brand has the cult following that Harley-Davidson has boasted for decades. However, brands can take a few pages from Harley's…

By Ashley Zeckman · 17 Jun 2014

Local

Google My Business: New Tools for Small Business Owners

Google has created Google My Business, a one-stop shop for small business owners looking to increase their visibility within Google search, Google…

By Ashley Zeckman · 16 Jun 2014

PPC

Pre-PPC Strategies For Launching a New Product

These three steps, iterated until you get what you're looking for, can get you to the stage where it makes sense to…

By Howard Jacobson · 13 Jun 2014

Social

Facebook Posts See More Engagement on Weekends and After Hours [Study]

TrackMaven studied more than 5,000 Facebook pages and about 1.6 million posts to uncover the best days and times to post status…

By Jessica Lee · 11 Jun 2014

PPC

New Kenshoo Technology Integrates Paid Search, Facebook Ad Targeting

Kenshoo has announced "Intent-Driven Audiences," which gives advertisers the ability to create custom audiences made up of people who have clicked search…

By Jessica Lee · 05 Jun 2014

Social

How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

You're going to have to use every bit of your community management savvy to crank up your Google+ following to 1,000 and…

By Michelle Stinson Ross · 05 Jun 2014

Local

5 Reasons Why Pitching International SEO is a Pain

For global corporations, the move to international SEO is inevitable. Despite these challenges, companies can't afford to avoid international markets, regardless of…

By David Cato · 05 Jun 2014

PPC

The Best and Worst Things About Twitter Ads

There's much to like about Twitter ads – good targeting, message amplification, innovations, and campaign control. However, we also have to deal…

By Melissa Mackey · 03 Jun 2014

SEO

Backlinks = Rankings, Rankings = Traffic – Deal With It

Cheap, easy, automated link spamming is no longer an option for those in it for the long haul. Editorial link building is…

By Chuck Price · 02 Jun 2014

Analytics

5 Ways Social Data Can Enhance Marketing Data

The integration of social data with traditional marketing data can enhance your understanding of trends and user behavior, and also can be…

By Uri Bar Joseph · 02 Jun 2014

SEO

Link Building for Real Estate Websites

Professional home stagers transform homes into showrooms. To get more links to your real estate website and attract more traffic, you also…

By Julie Joyce · 01 Jun 2014

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