Topic

Facebook.

Search, social signals, and advertising on the biggest social network. 1,683 articles
Content

22 useful IFTTT recipes for content marketing and SEO

Imagine a world where Heath Robinson style contraptions genuinely exist and even the most complicated tasks can be achieved without you even…

By Christopher Ratcliff · 21 Mar 2016

PPC

Paid search and social: an introduction to your first steps in digital marketing

So you’ve realized, for one reason or another, that it’s time to crank up the volume of your business and invest in…

By Sana Ansari · 16 Mar 2016

Social

Instagram to adopt the dreaded ‘algorithm’, posts will show out of chronological order, everyone panic!

*dusts hands, congratulates self on sensationalist headline, sits back and awaits traffic*

By Christopher Ratcliff · 16 Mar 2016

Content

Study suggests that ‘peak content’ has been reached for brands

TrackMaven’s recent research into the state of content marketing for brands makes for some difficult reading if, like me, you’re planning a…

By Chris Lake · 07 Mar 2016

PPC

A comprehensive guide to advertising on Facebook

Facebook isn't new to advertising, but it seems to be moving in a very interesting direction by launching many new features that…

By Tereza Litsa · 02 Mar 2016

Analytics

11 reasons why your Facebook ad measurement is messed up

A recurring theme I hear among paid social pros is the measurement discrepancy between Facebook and Google Analytics. People seem to have…

By Chris Lake · 16 Feb 2016

Content

How LEGO’s #Kronkiwongi campaign drove customer engagement

Here we’ll be taking a brief look at an excellent presentation from The LEGO Group’s Head of Global Search Marketing Luis Navarrete,…

By Christopher Ratcliff · 11 Feb 2016

SEO

How to use Facebook’s new Audience Optimization Targeting

Let's check out the new Audience Optimization Tool and see how – and if – it can help get my superbly crafted…

By Matt Owen · 25 Jan 2016

Social

Guide to social media image sizes [infographic]

Here are all the image sizes you need to optimize your social profiles for Twitter, Facebook, Pinterest, YouTube and more...

By Christopher Ratcliff · 02 Dec 2015

Mobile

What mobile users really want from a business’s website

Today's consumers expect a responsive and user-friendly mobile website. Does your brand's mobile site offer an engaging user experience?

By Adam Stetzer · 09 Oct 2015