Facebook.
How Facebook Brand Page Media Exposure Affects Purchasing Behavior [Study]
A new comScore report identifies frameworks marketers can use to quantify social marketing efforts and evaluate outcomes. Key takeaways from their research…
How Much Do Social Signals Play Into Google Rankings?
When it comes to the big black box that is Google, we will never know exactly what's going on. Does Google use…
Google Updates Hot Searches With Less of What People Are Searching For
Google Hot Searches no longer features the 20 trending U.S. searches. Google has opted to remove 17 of those searches but has…
5 Quick Tips to Help Any Viable Social Marketplace Work For You
Facebook isn’t the be all, end all of social media marketing. The big question marketers should ask is what any space can…
4 Critical Things To Know About Facebook Promoted Posts
Facebook’s new promoted posts are an excellent way to buy your way into more news feeds and drive visits to your content.…
Social Shopping Apps Aim to Bridge the F-commerce Gap for Internet Retailers
Social shopping app Glimpse aims to fill in the gaps in data collected by Facebook and retailers themselves by marrying their crawl…
BAM! Optimize Your Campaigns Across Multiple Goals to Further Success
How do you optimize a keyword toward multiple goals? What do you do when a keyword converts well for one action (such…
Facebook Adds Mobile Sponsored Stories Options
In response to requests from Facebook marketers, the social network will, for the first time, allow advertisers to buy mobile ads separately.…
Facebook Wants to Welcome Kids Under Age 13 to Social Network
Facebook is reportedly testing out controls that could allow users under the age of 13 to participate in poking, updating, gaming, and…
Google Planning New Small Business Service as Part of Local Revenue Push?
Google is said to be planning a new service that aims to attract small businesses. The service will bring all local business…