Facebook.
Facebook Launches New Retargeting Capabilities
New retargeting options are coming to Facebook that won't force you to go through FBX (Facebook Ad Exchange). Advertisers will now be…
Google’s Matt Cutts on Search vs. Social: Don’t Rely on Just One Channel
Rather than spending your time trying to figure out every little nuance of Google's search algorithm and seeking shortcuts, Matt Cutts says…
An Introduction to Facebook’s New Page Insights
Facebook Page Insights is where page managers go to get key page performance metrics. There's a lot of data just waiting to…
Metadata & You: Best Practices, Benefits & Implementation Made Easy
The benefits of getting the right metadata into your code are many and they go beyond SEO to social media and brand…
Facebook Users Can No Longer Remain Anonymous in Search
The social network has removed the "Who can look up your Timeline by name?" search feature. All users will now show up…
The Causal Nexus of SEO
Everything you do won't necessarily lead directly to more rankings, traffic, or sales, but that doesn't mean it didn't work; it may…
Why Users Delete Your Mobile App
Mobile customers are intolerant and fickle. Making users aware of your app can be competitive and expensive, so don't put out apps…
Instagram Ads Are Coming to Photo Stream
Instagram promises it will begin with only occasional ads. It will initially be U.S. only with a limited number of advertising firms.…
Twitter Files for IPO: Reveals Debt, Advertising Revenue Per Timeline View Details
Twitter’s IPO is expected to be among the largest of tech firms this year. During the most recently closed quarter, average ad…
Facebook Graph Search Now Lets You Search for Posts, Status Updates, Check-ins, Comments
Facebook's Graph Search has been updated to allow people to search in greater depth on Facebook. The new Graph Search allows users…