Topic

Facebook.

Search, social signals, and advertising on the biggest social network. 1,682 articles
Latest in Facebook

Twitter Home to Majority of 10 Million+ Monthly Global Big Brand Mentions [Report]

How well are you keeping up with and controlling the conversations about your company happening on Twitter, Facebook, Pinterest, Google+, YouTube, blogs, forum or around the web? Surprisingly,…

By Miranda Miller · 02 Aug 2012

Social

Facebook Working on Better Search, But Won’t Rival Google, Engineer Confirms

Facebook is working to improve internal search for the social network. Also, don’t expect Facebook to become a direct web search competitor…

By Danny Goodwin · 31 Jul 2012

Social

Facebook Responds to Accusations of Click Fraud, Holding Page Name Hostage

A small e-commerce store hosting company is pulling their Facebook presence, alleging an 80 percent rate of ad clicks are done by…

By Miranda Miller · 31 Jul 2012

PPC

5 Overlooked PPC Keyword Research Tools

Keywords are the building blocks of nearly all search-based PPC campaigns. But these free tools are often overlooked in the PPC keyword…

By Melissa Mackey · 31 Jul 2012

Industry

Google, Facebook & Amazon Quietly Forming Tech Lobbying Group?

Technology giants – and often arch rivals – Google, Facebook, and Amazon are expected to join forces to form a lobbying group…

By James Dohnert · 27 Jul 2012

Social

Images, Status Updates, Videos Spur Most Brand Engagement [Report]

When it comes to social media, consumers are most likely to engage with branded content containing images (44 percent). A close 40…

By ClickZ Team · 27 Jul 2012

Industry

Marketers Like Facebook, to the Tune of $1.18 Billion in Q2 2012 Revenue

Facebook just reported $1.18 billion in Q2 2012 revenue in their first reporting period as a public company. 70 percent of Facebook…

By Miranda Miller · 26 Jul 2012

Social

Social Media Revenue Forecast to Hit $16.9 Billion in 2012

Revenue from social networks will skyrocket by 43 percent this year, largely due to successes in advertising and social gaming. Companies like…

By Miranda Miller · 26 Jul 2012

Social

Facebook Tests Sponsored Results in Search Bar

Facebook’s search box could become home to a new form of advertising – Sponsored Results – alongside its organic results when users…

By Danny Goodwin · 24 Jul 2012

Social

Wajam Social Search Now Includes Shopping.com Product Recommendations

Social search startup Wajam is taking the online shopping world by storm by adding product recommendations from your friends on Facebook, Twitter,…

By Andrew Davis · 24 Jul 2012

Social

How to Create Good Infographics Quickly & Cheaply

Nobody likes an irrelevant or boring infographic. Once you’ve addressed the "Who Cares?" factor and know what info you want in your…

By Carrie Hill · 24 Jul 2012

Social

4 Steps to Better Understand Your Brand’s Social Media Relationships

Social media data analysis should focus on understanding the relationships your brand has with individuals and how these relationships have grown over…

By Nathan Linnell · 24 Jul 2012

Video

YouTube & BrightRoll Leapfrog Past Hulu and Adap.tv in Video Ads

This shake up in the video ad rankings comes during a period when video advertising was breaking records month after month. Americans…

By Greg Jarboe · 23 Jul 2012

Analytics

Analyzing the Investment Market Using External Data

The connection between the data and your wallet is not always as straightforward as it could be. Let’s take a look at…

By Suren Ter Saakov · 23 Jul 2012

Social

Social Retail: Finding, Engaging & Cultivating Today’s Connected Consumer

As consumers find products, styles and trends online, how can brands take advantage? What tools are at brands’ disposal? How can brands…

By Ron Schott · 19 Jul 2012

Social

Social Network Visibility in the SERPs for Personal Brand Searches [Study]

Earlier this year we analyzed how social networks appear in the search results for 500 of the world’s top tech writers. Given…

By Nathan Safran · 17 Jul 2012

Social

Why Facebook Ad Haters Are Wrong – Here’s How Marketers Can Do Better

A BBC report claims Facebook ads are a waste of money for marketers, while other reports take a major Facebook advertiser out…

By Miranda Miller · 16 Jul 2012

Social

Save Time With Bookmarklets

Curating and sharing content can quickly become time consuming. These bookmarklets can save you time, letting you share pages with one click…

By Duncan Parry · 13 Jul 2012

Video

Why ‘A Conversation With My 12 Year Old Self’ is a Viral Video Success

Marketers can learn a number of lessons from the surprising success of “A Conversation With My 12 Year Old Self.” The YouTube…

By Greg Jarboe · 10 Jul 2012

PPC

3 Tactics for Demographic Targeting on the Google Display Network

Targeting users via psychographic and demographic information on the Google Display Network is nowhere near as easy as Facebook. But with some…

By Joseph Kerschbaum · 10 Jul 2012

PPC

Tell Me Three Times: A 3-Pronged PPC Balance System

Don’t rely on your AdWords, adCenter, or Facebook PPC data exclusively for data on the health of your account. Instead, achieve feedback…

By Howard Jacobson · 10 Jul 2012

PPC

3 Tips to Make Your Facebook Ads Stand Out From the Herd

For average Facebook users, most ads are simply invisible. To make your ads stand out, you need to turn them into what…

By Noran El Shinnawy · 09 Jul 2012

Social

5 Reasons Digital Marketing Agencies Are Booming (and 4 Reasons You Might Need One)

Given the pace of change in digital marketing, agencies will only grow in numbers and services they provide to their clients. Here…

By Erez Barak · 09 Jul 2012

Social

Twitter Upgrades Search With Autocomplete, ‘People You Follow’ Results

Twitter has improved their search function with autocomplete, a filtering option that allows users to see search results only from those they…

By Miranda Miller · 09 Jul 2012

Industry

Facebook & Yahoo Strike New Advertising Deal, Settle Patent Squabble

Facebook and Yahoo have settled their patent infringement cases. The companies will cross-license each's respective patents. Also, they have struck a deal…

By Shaun Nichols · 09 Jul 2012

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