Topic

Facebook.

Search, social signals, and advertising on the biggest social network. 1,683 articles
Analytics

Facebook Pulls Ahead of Google In Referral Traffic

Last quarter, Facebook surpassed Google in referral traffic to news sites, challenging the search giant's dominance and becoming its most formidable competitor…

By Mike Obrien · 20 Aug 2015

Mobile

Is Pinterest a Dark Horse in Mobile Search?

Though Pinterest isn't a search engine, new stats from eMarketer show that the platform, which two-thirds of people use in-store, could be…

By Mike Obrien · 19 Aug 2015

SEO

SEO Crisis: User Experience vs. Backlinks

While content is certainly important, it's certainly not the definitive ranking factor. The technical aspects SEO, such as backlinks, are just as,…

By Adam Stetzer · 18 Aug 2015

PPC

Winter is Coming: How to Prepare for Holiday 2015

The holidays are quickly approaching, and while mobile and cross-device tracking continue to be important, social buy buttons, Instagram ads and Gemini…

By Kelly Wrather · 17 Aug 2015

SEO

Moz Ranks Ranking Factors

Following SearchMetrics' study on the factors that improve Google rankings, Moz actually ranked the factors. The studies saw eye-to-eye on technical factors,…

By Mike Obrien · 13 Aug 2015

Social

Google May Not Give a F*** About Twitter, But Experts Say It Should

Twitter's falling share prices have, once again, sparked speculation that the time is right for Google to buy Twitter, but what benefits…

By Emily Alford · 06 Aug 2015

Mobile

The Future of Augmented Reality

Experts predict augmented reality will set the tone for future technological advances, as AR- and VR-driven platforms like Microsoft HoloLens progressively transition…

By Dave Lloyd · 05 Aug 2015

Industry

Could Microsoft and AOL Take on Google and Facebook?

To compete with Google and Facebook, Microsoft and AOL are training one another on their respective strengths: content and programmatic.

By Mike Obrienyuyu Chen · 03 Aug 2015

Social

Google Isn’t Breaking Up With Social

The recent Google+ announcements about YouTube and photos have many wondering if Google is finally throwing in the social towel.

By Search Engine Watch · 03 Aug 2015

SEO

How Do You Rank on Google?

Analyzing 300,000 websites and 10,000 keywords for its annual Google ranking factors study, Searchmetrics found that technical factors, such as keyword domains,…

By Mike Obrien · 31 Jul 2015