Topic

Facebook.

Search, social signals, and advertising on the biggest social network. 1,682 articles
Latest in Facebook

6 Reasons Why BuzzFeed Destroys Your Content Strategy

Sure, it's easy to disparage the content BuzzFeed spews out, but BuzzFeed is doing something that most brands completely fail to do – executing an effective content strategy.…

By David Cato · 19 Dec 2013

Local

6 Ways to Accelerate Your Local SEO Success in 2014

Examining what Google Hummingbird means to local search in 2014, plus how mobile and local overlap; how to use Pinterest to increase…

By Guillaume Bouchard · 17 Dec 2013

Social

2014 Social Media Tricks, Tools & Trends

In the new year, the stakes will be higher and the bar will be raised. Newsrooms will become social. Brands will become…

By Lisa Buyer · 17 Dec 2013

PPC

5 Predictions About Real-Time Bidding in 2014

If 2013 wasn’t the year of RTB, 2014 has absolute potential to be the year advertisers and publishers get onboard and start…

By Liz Rutgersson · 16 Dec 2013

Social

New Facebook Like-Share Buttons Now Available to All

Facebook said after running tests, the new Like-Share buttons have increased likes and shares across the web by 5 percent in one…

By Jessica Lee · 13 Dec 2013

Industry

Reports: NSA Used Google Cookies for Data Spying

Just a few days after they ganged up on the government to ask them to curb the NSA's spying enthusiasm, tech giants…

By Liva Judic · 12 Dec 2013

Industry

Google, Facebook, Microsoft & Others Join Forces to Fight NSA Spying

Google, Twitter, Microsoft and Facebook are among eight of the world's largest tech companies to sign a joint letter to US congress…

By Michael Passingham · 09 Dec 2013

Social

10 Outrageous Social Media Predictions for 2014

Each year, columnist Uri Bar-Joseph shares his predictions for the coming year in social media. Are we likely see social networks enable…

By Uri Bar Joseph · 09 Dec 2013

Social

Facebook Admits: Expect Organic Reach for Pages to Continue Declining

Facebook now admits that businesses will need to pay in order to get their companies posts and information in user newsfeeds.The way…

By Jennifer Slegg · 06 Dec 2013

Analytics

5 Steps to Building a Results-Driven Multi-Channel Plan for 2014

Use this 5-step approach to ensure action aligns with performance in your 2014 multi-channel marketing plan. Columnist Rebecca Murtagh shares tips to…

By Rebecca Murtagh · 05 Dec 2013

Social

Stolen Logins for 2 Million Email & Social Media Accounts Found Online

Researchers from Trustwave's SpiderLabs have discovered a database with over 1.58 million website login details. Users of Google, Facebook, Twitter, Yahoo and…

By Dan Worth · 04 Dec 2013

Video

Racist YouTube Video Epicenter of Bizarre Advertising Contract Dispute

Video production company Definitive Television is refusing to remove a racist commercial for law firm McCutcheon & Hamner from their YouTube channel.…

By Miranda Miller · 04 Dec 2013

Social

Facebook News Feed Now Favors High-Quality Articles

Facebook announced changes to its News Feed algorithm that give favorable placement to high-quality content including links to articles -- especially for…

By Jessica Lee · 04 Dec 2013

SEO

The Buzz on Search and Social Signals: Building Informed Cross-Channel Strategies

Cultivating a sophisticated cross-channel strategy leveraging search and social requires the same type of TLC gardeners use to tend their budding blossoms.

By Kelly Wrather · 03 Dec 2013

Industry

Google Glass Not Welcome in Seattle Diner

A Seattle diner has banned its customers from wearing Google Glass, as one visitor found out the hard way when he was…

By Carly Page · 02 Dec 2013

Industry

Black Friday Mobile Sales & Thanksgiving Day Shopping Both Up: Google, IBM

In the aftermath of Black Friday, IBM and Google share research on what transpired, highlighting data that showed online shopping behavior, website…

By Jessica Lee · 02 Dec 2013

Social

How to Build Links to Your Social Profiles

In addition to helping your site will rank well in the search results, building links to your social profiles will help increase…

By Kristi Hines · 02 Dec 2013

PPC

Paid Search Ads Paired with Facebook Ads Yield 30% More Return [Study]

Research by Kenshoo set out to measure the impact that search and social ads have together. What it found was that when…

By Jessica Lee · 02 Dec 2013

Analytics

11 Must-Measure KPIs for Content Marketing Success

Content has value beyond simple search engine optimization. Content marketing, when done correctly, has its own ROI as a channel, and thus…

By Dave Snyder · 27 Nov 2013

Industry

How to Convert One-Time Customers Into Repeat or Lifetime Customers

Getting the most out of your seasonal high tide can be exciting, but don't neglect what lies ahead: the slow season. Here's…

By Joseph Kerschbaum · 26 Nov 2013

Analytics

Social Media ROI: 11 FREE Tools for Measuring Social Media Success

Measuring social media ROI isn't always easy. Many social efforts lend themselves to brand building, community building, and customer service. But done…

By Chuck Price · 24 Nov 2013

Mobile

Twitter Puts Mobile Front and Center for the Holidays

Holiday shoppers will be more mobile than ever this year and Twitter data shows many of them will rely on Twitter for…

By Rachel Pasqua · 22 Nov 2013

Content

Effective Storytelling for Brands: How to Drive Discovery & Engagement

Storytelling always has been an art, and really is simple. Here are some tried and true tips to get your stories found…

By Ben Straley · 21 Nov 2013

PPC

Future of Paid Search: Think Target Audiences, Not Just Keywords

It's time to change how you think about planning paid search campaigns. The best paid search managers will understand (and can explain…

By Alistair Dent · 21 Nov 2013

Video

Top 20 Most Shared Video Ads of 2013

Dove Beauty Sketches, created by agency Ogilvy Mather for the Unilever personal care brand, tops the 2013 Top 20 Global Social Video…

By Greg Jarboe · 21 Nov 2013

Page 12 of 63