comScore.
80% of Local Searches on Mobile Phones Convert [Study]
What are people looking for when they search for a local business? What do they expect to find? Do they convert? The…
Bing Product Ads Now Open to All U.S. Advertisers
Bing's Product Ads include custom images from an advertiser’s own product catalog, promotional text, pricing, and company name. The ad costs are…
Video Ad Views Hit 26.9 Billion in January, SpotXchange Jumps to #1 Spot
According to comScore, 183.8 million Americans watched 48.7 billion online content videos in January 2014, while the number of video ad views…
Is Pinterest the New Darling of Retail Search?
Given the huge user growth and investment in site experience and monetization, 2014 is fixing to be a huge year for Pinterest.…
Online Content Videos Break Record with 52 Billion Monthly Views
Online content video views have exceeded 50 billion a month for the first time on record, as 188.2 million Americans watched 52.4…
20 Top YouTube and Video Marketing Stories of 2013
YouTube dominated the video marketing headlines again this year – but the launches of Twitter's Vine and Facebook's Video on Instagram as…
Video Ad Views Have More Than Doubled Since Last Year
Americans watched 47.1 billion online content videos in November 2013, up from 40 billion in November 2012. Meanwhile, video ad views grew…
U.S. Holiday Trends & Forecast: Top Shopping Days, Hot Searches, Mobile Shoppers
The shopping forecast for the 2013 holiday season shows no signs of slowing, even in a sometimes-uncertain economy. Data predicts people will…
Make Way for YouTube Partner Channels in Online Video Rankings
The latest data from comScore showed that 189 million Americans, 87.1 percent of the U.S. Internet audience, watched 49.1 billion online content…
Google Fails to Gain Search Market Share, Bing Steals From Yahoo
It's been three months since we last checked in on comScore's monthly update on search engine market share – and not much…