Topic

ClickZ.

Everything we have published on ClickZ. 850 articles
Industry

Yahoo & Reality TV Product Placement Deal

First Yahoo does Broadway, and now it does reality TV. The company will produce and sell ads for The Contender and The…

By Danny Sullivan · 21 Jan 2005

Industry

iFrontier, Rawhide Absorbed

Some updates on old SEM names we’re finally losing due to past acquisitions. First, i-FRONTIER is to be no longer, as least…

By Danny Sullivan · 20 Jan 2005

Industry

Tips On Google’s One Ad Per Merchant Per Query Policy

In Dealing With Google’s New Affiliate-Linking Policy from ClickZ, Kevin Lee looks at the changes Google is making to limit the number…

By Danny Sullivan · 17 Jan 2005

Industry

LookSmart Reorganizes, Raises Loss Projections

LookSmart has revised the loss it expected to make last quarter from less than $1 million up to $1.4 to $1.7 million.…

By Danny Sullivan · 14 Jan 2005

Analytics

New Search ROI Tracking Tool Launched

Search marketing firm Oneupweb’s released a new ROI tool designed for search campaigns. ROI trax starts at $150 per month and rises…

By Danny Sullivan · 13 Jan 2005

PPC

Tips On Protecting Against Clickfraud

Click Fraud: Somebody Is Cheating You from ClickZ is another look at protecting yourself from clickfraud. Many of the tips and information…

By Danny Sullivan · 12 Jan 2005

Social

More On Making Feed Discovery & Subscription Easier

Yesterday, I wrote how Dave Winer was calling for more consistency in how people can find and subscribe to RSS, Atom and…

By Danny Sullivan · 12 Jan 2005

Industry

Marckini On 2005 SEM Predictions

The SEM CEO’s Predictions from ClickZ has iProspect’s Fredrick Marckini looking at what’s to come in 2005. Search will get more tightly…

By Danny Sullivan · 11 Jan 2005

Industry

SMA-NA Forming – Now A Direct Challenge To SEMPO?

Last year, the Search Marketing Association formed chapters in the UK and Europe. Now one for North America is being founded, with…

By Danny Sullivan · 11 Jan 2005

SEO

Getting Free Of Search Spam

Learning From SEM Blunders at ClickZ has PJ Fusco looking at extracting sites from actual or potential search engine spamming situations, based…

By Danny Sullivan · 07 Jan 2005