advertisers.
Panama Now Open to New U.S. Advertisers
An earlier-than-expected launch in October for existing Yahoo advertisers has apparently gone well, since Yahoo today opened up the platform to new…
Search Forums Roundup: Dec. 4, 2006
Today’s SearchDay, Search Engine Forums Spotlight, features our weekly links to this week’s hot topics from search engine forums across the web:…
Advertiser Details On Google Audio Ads
Donna Bogatin over at Digital Micro-Markets has posted what look to be PowerPoint slides designed to explain how Google Audio Ads will…
AdWords Advertisers Can Site Target Specific AdSense Publisher Channels
As an advertiser, there are often times when you want to site target a particular site running AdSense, but your particular product…
Google Confirms Small Test With Newspaper Ads
Last week we have been [ 1] [ 2] tracking PPC Discussions request from Google to participate in a test on placing…
Google Click Fraud Settlement Payments Received
I reported this morning that Google Advertisers Receiving Settlement Payouts for the refunds they were rewarded based on the Google Click Fraud…
Yahoo Search Marketing Blog Now Live
As I expected, Yahoo has announced the launch of a new blog named Yahoo Search Marketing Blog. The YPN blog said that…
Click Fraud Dropping Amongst Google & Yahoo
News.com reports on a new Click Fraud Index study that shows the click fraud rate dropping from 12.8 percent to 11.9 percent…
Google AdWords Releases Website Optimizer for Advertisers
Google AdWords has released a new tool for advertisers to enable them to easily test conversions on varying landing pages, headlines and…
Yahoo Acquires AdInterax Rich Media Advertising Company
Yahoo announced that they have purchased AdInterax, a company that specializes in management of video and animated online ads. AdInterax built tools…