advertisers.
Forbes Looks at Click Fraud – and Doesn’t Sensationalize It!
Most of the time, when a mainstream media publication writes a story about click fraud, it’s filled with sensational attempts to instill…
blinkx and Utarget partners in online video advertising deal
blinkx, the video search engine, today announced its partnership with the UK’s online video advertising network Utarget, to place video advertising around…
The Year for Mobile Ads is Here…Really
It seems like every year, an industry analyst or pundit declares that this year will be the year of mobile search, and…
The Long Tail Is Dead — Long Live the Long Tail
Search is not the well-kept secret it once was, and targeting the long tail is becoming hard to do. Tony Wright has…
Google Makes Changes to Ads Quality Calculation
AdWords advertisers whose ads are on the cusp of earning the top spot on Google’s search results pages may soon find it…
Commission Junction Offering Search Marketing Services
UPDATE: I had a phone conversion with Brett Shearing, Business Development Manager at Commission Junction, who told me the search marketing services…
SEW Experts: Pimp My Vertical Search
In today’s Vertical Challenge column, “Pimp My Vertical Search,” Michael Boland tells you about the future of local search in a verticalized…
Digg Goes with Microsoft for Ads
Social media site Digg has entered a deal with Microsoft to sell and serve display and contextual text ads on Digg, and…
Report: Click Fraud Up to 15.8% Last Quarter
According to the latest Click Fraud Index report from Click Forensics, the overall industry average pay-per-click fraud rate rose to 15.8 percent…
Yahoo Buys Part of Indian Ad Company Tyroo
The purchase of a major portion of Tyroo, the Indian online ad company, is seen as a further push into the fast…