Twitter.
Twitter ‘Embedded on These Websites’ Test Curates Links Under Tweets
Some tweets are now displaying a list of curated links to articles that have embedded the tweet within them. It adds an…
Google Reader Closes: Save Your Data by July 15 Or Lose it Forever
Google Reader is no more. Google officially closed the doors on its popular RSS news reader yesterday. Today, it has posted a…
Local Business Reviews Read By 85% of Consumers [Survey]
When searching for local businesses, 85 percent of consumers say they read online reviews. And many people go beyond the first review…
Most Valuable Ecommerce Customers Come from Organic Search [Study]
Custora collected data from 86 U.S. retailers with 72 million customers to show which acquisition channels online proved to be the most…
Crowdsourcing Gone Wrong: How Brands Can Avoid Messy Marketing Mistakes
We've all heard about the wisdom of crowds and how brands can build advocates through listening. But unsuspecting marketers who blindly attempt…
Let the Instagram vs. Vine Video Battle Begin!
Within 8 hours of launching Video on Instagram, more than a year's worth of footage was shared. Meanwhile, the number of tweets…
Bringing Together Paid, Owned, and Earned Media
Without clear strategies internally, it's really hard for any brand to know what's actually working across all areas of paid, earned, and…
Twitter Buys Spindle, Targeting Local Businesses
Twitter has bought local discovery app Spindle. Spindle, available on iOS in the U.S., describes itself as a "news feed for your…
Seize The Data: 5 Ways To Leverage Big Data for Social Media & Search
Brands must proactively participate in the creation of, and interaction with, data (social, video, photos, etc.). Those who fail to use data…
Google Fights U.S. Government Over FISA Order Data
Google has filed a legal challenge to the U.S. government, demanding the right to reveal more information on the data requests it…