Twitter.
A Cure For the C.O.L.D. (Casualty of Linking Distraction)
Working in the search industry, it's all too easy to think you're somehow falling behind if you aren’t on the bleeding edge 24/7. Here are three suggestions to…
Google Warns of State-Sponsored Cyber Attacks
Search giant Google has begun warning users that their accounts could be at risk from government-organized cyber-attacks as the firm looks to…
Bing Adds Klout As An Influencer and Vice Versa
Klout and Bing have teamed up to include Klout Scores and influential topics into the Social Sidebar. And on Bing searches, the…
Twitter Ad Revenue Play: Now Allowing More Search Engine Indexing
Twitter made a change to their robots.txt file this month that will allow search engines like Google to crawl and index Twitter…
How to Launch an Ad Campaign on YouTube for the Holidays
Marketers should be launching ad campaigns on YouTube in time for the holidays. To do so, you’ll need to make a video,…
Aligning SEO Strategy & Social Media Activity to Build Links
It's becoming a necessity to integrate your SEO strategy with social media activity. Here are some examples of how aligning SEO and…
How to Use a Twitter Paid Media Campaign to Build a Strong Community
Twitter has developed a unique advertising platform that can be very useful to advertisers. Learn how Twitter can help build your online…
SEO & the Dawn of Visual Social Media
The days of the single task "SEO and done" marketing are over. Small- to medium-sized businesses should focus on local SEO, Pinterest,…
Google Panda Refresh Alert: Expect Some Flux
A Panda refresh will be rolling out over the next few days, Google today announced via Twitter. Google warned website owners to…
Photos & Videos as Social Currency: The People Behind Content Creation & Curation
A new Pew Internet report offers a look at the average Facebook, Twitter, LinkedIn, Pinterest, Instagram, and Tumblr users. Learn more about…
How to Avoid Hiring a Bad SEM Vendor
Buying search engine marketing services can be tricky in the best of circumstances given how new and complicated the industry is. Here’s…
The Long-Term Greed-ification of the Web
As the web stumbles out of toddlerhood toward adolescence, its users are maturing and requiring that the experience mature with it. For…
Tumblr: A Growing Search Acquisition Opportunity for Brands
Desktop unique visitors to Tumblr may be up 100% year over year, and mobile visitors to Tumblr may be up 50% since…
Investing in SEO: Marketers are Doing More SEO Than They Think
Content marketing, social media, video, and public relations affect a web presence and organic search rankings. These tactics can have a significant…
Twitter Advertisers Gain Interest-Based Targeting
Twitter has enhanced its paid products for advertisers with a new targeting option that includes more than 350 interests. Brands can now…
How to Find Authority Websites & Get Links From Them
Authority links are not easy to get. Here are some tips on where you can find these elusive authorities, how to identify…
Big Data: An Introduction for Search Marketers
Big data applications systematically address perplexing questions at massive scale – continuously learning, adapting and improving. Early adopters will win big and…
Pinterest, Instagram, Niche Social Networks Global Market Share Grows
Pinterest and Instagram are niche social media darlings, making massive gains in global market share over the last year. Research firm Experian…
New Google Ad Planner Will Exclude Domains Outside Google Network
Users are not impressed with Google’s announced Ad Planner changes. As of September 5, Google will no longer allow users to research…
Omni-Channel Marketing: The Power of Social Media, Influence & Email Addresses
Got full contact? Companies spend a lot of money acquiring customers and building databases. Matching an email address with identifiable intent via…
PRWEb and PitchEngine: SEO Smart/SMO Sexy Newsmakers
While news consumption continues its shift to search engines and social media, content marketers using publishing and distribution platforms beyond the press…
Bing Gets More Social, Adds Quora to Social Sidebar
If you are logged into Bing, you will begin to see answers to questions given by top contributors to the social network…
Integrated Marketing Checklist: Tying Together Your Promotion Across Platforms
If every platform you have isn’t integrated and doesn’t work together on the promotion, you're missing out. This checklist will help you…
SEOmoz Acquires Twitter Analytics Company Followerwonk
Search and social optimization software firm SEOmoz has made its first acquisition, buying Twitter analytics company Followerwonk for $1-4 million. It is…
Can You Tap Your Way to Gold in Google’s Interactive Hurdles Doodle?
Google has been celebrating the London 2012 Olympics every day with a unique Olympic-themed Doodle. However, today’s interactive Google Doodle is easily…
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