Twitter.
Bing Webmaster Tools Connected Pages Let You See Owned Content Search Terms
Bing has introduced Connected Pages, a feature that lets you claim your owned content properties (e.g., your Facebook business page, LinkedIn profile, app store pages and other social…
5 Content Marketing Myths That Need to Die
Content marketing is easy, doesn't take much time, can be automated, is inexpensive, and can be handled by an intern, right? Wrong!…
5 Key Takeaways from SES Chicago 2013
Did you know every $1 invested in UX testing yields a $100 return? And that every piece of content should have at…
Twitter Adds Custom Timelines, Enhances Mobile Ad Targeting
Notable updates via Twitter this week include custom timelines that let publishers leverage an API to create and share timelines around specific…
Top 9 Twitter PPC Opportunities and Challenges
Should PPC practitioners focus on Twitter as an emerging ad channel that can drive direct response metrics, or is its value largely…
Top Tips for Social PPC Success From the Experts
While there are many similarities between social PPC and search PPC, there are some key differences. If you're struggling to get your…
5 New Awesome Features Twitter Would be Crazy Not to Add
As Twitter seeks out new revenue streams over the next year, the company should consider adding these hot new features: embedded Slideshares;…
Twitter Lead Gen Cards: 3 Keys to B2B Domination [Case Study]
Digital marketing agency Webtrends combined Lead Generation Cards with a custom lead nurture campaign and accelerated its lead gen over a four-week…
Google Doodle Administers Rorschach Inkblot Test
Today's interactive Google Doodle honors Swiss psychologist Hermann Rorschach, best known for creating the Rorschach inkblot test. The Doodle adds a layer…
The Role of #Hashtags in Social Media and Search
Hashtags can be extremely powerful. When you optimize conversations, content, and updates with hashtags, they become more visible to others on social…
Brands Expected to Respond Within an Hour on Twitter [Study]
New research shows the primary reason people engage with brands on Twitter is to show support or enthusiasm for the company, but…
30 Quick & Easy Ways to Increase Your Site’s Linkability
Little changes can have big results. Here's a list of a few quick things that any client can do on his or…
Buffer’s Response to Hacking: A Study in Social Media Crisis Management
Social sharing start-up Buffer was hacked Saturday. In the hours their service was down, the Buffer team managed the crisis across social…
Brands Account for 40% of Top 1,000 Most Shared Instagram Videos
New data from Unruly shows that 40 percent of the thousands most shared Instagram videos last month came from brands. MTV had…
20 Inspiring (Mildly Edited) Historical Quotes About SEO & Social
We often quote the famouse words of great philosophers, artists, and politicians. But what would Shakespeare, FDR, Bacon, Marx, and others have…
Content Publishing Tips for Brands From the Experts
Brands publishing news content isn't a question anymore. Brands must master publishing to rise above the competition, get attention from search engines,…
3 Key Ways B2B SEO Impacts Demand Generation Efforts
SEO plays a key role in demand generation initiatives by cultivating significant organic search traffic and leads. Here are critical points B2B…
Google’s Matt Cutts on Search vs. Social: Don’t Rely on Just One Channel
Rather than spending your time trying to figure out every little nuance of Google's search algorithm and seeking shortcuts, Matt Cutts says…
Twitter Ad Users Can Now Schedule Tweets a Year in Advance
Twitter announced this week what many marketers may have been waiting for – a way to schedule tweets one year in advanced…
6 More PPC Tasks That Are Ideal for an Intern
Internships can be a win-win for both the intern and the company. Hiring the right intern can be a big help to…
Metadata & You: Best Practices, Benefits & Implementation Made Easy
The benefits of getting the right metadata into your code are many and they go beyond SEO to social media and brand…
Bing Adds Klout-Verified Snapshots to Search Results
This new snapshot will enable you to verify and manage how you appear in Bing search results, based on the public portions…
Twitter Analytics: A Beginner’s Guide
You'll find some very useful information in Twitter Analytics, including timeline activity, follower demographics, and website analytics. Here's what you can learn…
Keywords, and #Hashtags, and Hummingbird! Oh My!
The last couple of weeks have been full of the kind of Google news that fundamentally alters the way SEO professionals and…
Twitter Files for IPO: Reveals Debt, Advertising Revenue Per Timeline View Details
Twitter’s IPO is expected to be among the largest of tech firms this year. During the most recently closed quarter, average ad…
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