Google.
How to Create Compelling Content Based on Learning Styles
People learn in different ways. Some people learn by doing, others by watching, while others learn best by listening or in another way. Here's how to understand learning…
Google Files for Smartwatch Patent
The application describes a device that would be placed on a wristband and would include one or more touch displays. The watch…
Google, Twitter, LinkedIn Earn Top Ratings on Data Privacy
The Electronic Frontier Foundation's annual Who Has Your Back? report lauds a number of major companies for their efforts to help preserve…
Moving Forward With a Broken Compass: A Plea to SEOs
The people who pay your bills put a lot of trust in you. They need your direction, guidance and expertise. Take pride…
5 Ways to Create Productive B2B SEO Benchmarks in a ‘Not Provided’ World
Demonstrating ROI is a critical element of marketing performance when faced with reporting obstacles. Here are five recommendations for providing greater performance…
Matt Cutts Tells SEOs to Stop Worrying About Google Search Patents
“Just because a patent issues that has somebody’s name on it or someone who works at search quality or someone who works…
Snickers AdWords Campaign Targets Searchers So Hungry They Can’t Spell
As part of Snickers' "You're Not You When You're Hungry" campaign, an ad agency teamed up with Google to target users who…
7 Essential Skills for Managing PLA Campaigns
When thinking about how to manage PLA programs, retailers often have a tricky personnel decision to make. Should you hire someone with…
Offering Journalists Products for Review: Proceed at Your Own Risk
Most journalists operate under a strict code of ethics that forbid them to participate in product reviews. As such, if you are…
Twitter Ads Self-Serve Platform Opens to All U.S. Users
Twitter's self-serve ad platform is now available to all U.S. users, rather than just on an invitation-only basis. The social media platform…
46% of Searchers Now Use Mobile Exclusively to Research [Study]
New research also shows that one out of every three respondents use a mobile device throughout the entire purchase process. Sixty percent…
Patch.com, Huffington Post Dominate Google News Results [Study]
A Searchmetrics analysis of news sources in Google's search results over several hundred thousand keywords in March 2013 shows that Patch.com had…
Awesome Frickin’ Content
Creating great content is integral to attracting more and better traffic. Awesome content isn't ordinary and doesn't fade into the background. It…
Google Adds Android App Activity to Search Results
Google has announced that its desktop and mobile search will now include data gathered from Android app activity. The feature will allow…
Are You Making These 5 Basic SEO Mistakes?
Not getting the search traffic you were hoping for? In a new Webmaster Help video, Google's Distinguished Engineer Matt Cutts reveals five…
.EDU Link School: Tips & Tactics for Snagging Authoritative Links From Higher Ed
Getting a link from an .edu domain can be very valuable. There are a ton of ripe link opportunities at schools, if…
Google Active View Format Gets Accreditation
Active View lets advertisers reserve inventory on the Google Display Network and pay only for those that meet the Interactive Advertising Bureau’s…
Google Kills Meebo Bar to Focus on Google+ Sign-In
Google will discontinue the Meebo toolbar and hopes that users will switch to Google+ and its single sign on. Google acquired Meebo…
You Can Now Get Google Now on iPhone, iPad
Google is bringing its Now predictive search platform to Apple's mobile operating system as a feature on the new version of Google's…
Bing Search Now Delivers Anywhere From 4 to 14 Results
Have you noticed as few as 4 or 8 search results on Bing? That's because more than 50 percent of searchers click…
Website Indexation Audit: How to Find & Remove Non-Essential Content
Are you feeding search engines garbage? Taking a look at your entire index will allow you to gain an understanding of what…
How to Create Effective Content to Help SEO & Sales: 3 Top Ideas
When the goal is to attract larger audiences for your content marketing efforts, either to turn these visitors into new leads or…
Weekly Rundown: Google Penalizes Mozilla, Enhanced Campaign Updates & More
One page out gives Mozilla trouble with Google. Enhanced campaigns get Google+ annotations and an upgrade center. And it sure was hard…
How to Successfully Launch a New Website & Refresh Your Brand
Launching a new website isn't just about updating your CMS and content, it's also a brand refresh – your opportunity to reshape…
Google Buys Startup Wavii in Move to Boost Knowledge Graph
Google has acquired news summarization start-up Wavii for more than $30 million. Wavii, which uses natural language processing technology to distil online…
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