Topic

Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,747 articles
SEO

Optimizing News for Searchers, Search Engines & News Publishers

News search optimization is a daunting task for any news publisher or marketer. News search has ballooned both on search engines and…

By Eli Goodman · 26 Mar 2012

SEO

3 More Studies Examine Wikipedia’s Page 1 Google Rankings

Three companies – Conductor, SpyFu, and Slingshot SEO – have released studies offering alternative looks at the distribution of Wikipedia results on Google’s…

By Miranda Miller · 26 Mar 2012

Industry

How Google Names Its Algorithm Updates & Products

What’s in a name? What’s Google’s strategy for naming its products and updates? We try to hack the mind of the world’s…

By Guillaume Bouchard · 26 Mar 2012

SEO

How Google ‘Handles’ SEO: My Beef With Matt Cutts

Google can’t replace SEO. Google still needs SEO to push forward the message that companies need to produce quality content, make that…

By Mark Jackson · 25 Mar 2012

PPC

Google Integrates New Display Interface Within AdWords

Google has unveiled changes to AdWords designed to make it easier to buy and track display advertising on its network. The new…

By Susan Kuchinskas · 25 Mar 2012

Analytics

Google Chrome Briefly Steals Browser Lead From Internet Explorer

Google's Chrome browser recently became the most popular system in use on the web, overtaking Microsoft's Internet Explorer (IE) for the first…

By Alastair Stevenson · 24 Mar 2012

Industry

Twitter Turns 6: From 140 Characters to 140 Million Users

Microblogging pioneer Twitter marked its sixth anniversary by announcing that it now has more than 140 million users. The company said that…

By Shaun Nichols · 24 Mar 2012

PPC

Top 10 PPC Campaign Mistakes

PPC advertising is a powerful mechanism for creating new customers. It is; however, one that is ripe with trip wires, snares, and…

By John Lynch · 23 Mar 2012

Local

Domain Names With Geo Specific Keywords Offer Local Ranking Opportunities [Study]

The goal of this study on the weight of domain names in rankings was to evaluate the performance of a related series…

By Michael Martin · 22 Mar 2012

SEO

SEO & Google: The Ugly Truth

We don't need to run around after every algo update post, every webmaster notification, word from a Googler's lips, screaming to the…

By David Harry · 21 Mar 2012