Topic

Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,745 articles
SEO

No. 1 Position in Google Gets 33% of Search Traffic [Study]

New data from online ad network Chitika looks at organic search rankings relative to traffic, and shows the importance of being on…

By Jessica Lee · 20 Jun 2013

Analytics

Seize The Data: 5 Ways To Leverage Big Data for Social Media & Search

Brands must proactively participate in the creation of, and interaction with, data (social, video, photos, etc.). Those who fail to use data…

By Rebecca Murtagh · 20 Jun 2013

SEO

SEO Game Change: Are You Setting the Right Expectations?

In SEO, like sports, there will be wins and losses, stagnation and growth. If you've had success with bad SEO practices, then…

By Jennifer Van Iderstyne · 20 Jun 2013

Industry

Google Settles Stock Split Lawsuit

Google announced its intention to issue Class C stock last year, however the Brockton Retirement Board and shareholder Philip Skidmore sued the…

By Lawrence Latif · 19 Jun 2013

Industry

Google Fights U.S. Government Over FISA Order Data

Google has filed a legal challenge to the U.S. government, demanding the right to reveal more information on the data requests it…

By Dan Worth · 19 Jun 2013

Local

Google Officially Launches Local Results Carousel

When a user searches for a local results on Google, such as a restaurant or hotel, there is now a horizontal carousel…

By Jennifer Slegg · 19 Jun 2013

Industry

Google’s Project Loon: It’s Balloon-Powered Internet Access

Google plans to give Internet access to the entire world by sending network-enabled balloons into the stratosphere. Dubbed Project Loon, the new…

By Lee Bell · 19 Jun 2013

Content

Getting Published: The Search Marketer’s Guide to PR

A public relations strategy is a big part of successful search campaigns. Getting your company's brand and employees exposed through media and…

By Brad Miller · 19 Jun 2013

Content

Structured Data: Content, Rich Snippets & Authorship vs. Author Rank

As we move toward a content-centric approach to marketing, search, and social media, new influence-based metrics become more important. As Google evolves,…

By Jim Yu · 19 Jun 2013

Industry

DuckDuckGo Sees Record Traffic After NSA PRISM Scandal

Since the PRISM news broke, nearly every day has been a record search day for DuckDuckGo, including Monday, June 17, where it…

By Jennifer Slegg · 18 Jun 2013