Google.
Google Panda Update in Europe: Winners & Losers in Switzerland, Italy, Spain
With the early August release of the Panda algorithm update on a global scale we saw substantial changes in several European markets. The details are now out on…
Google Wants to Get More Local Businesses Online
Google is extending its offerings for small, local businesses with the addition of city pages highlighting Google Places pages and Google Offers…
The Google+ Identity Service Project
How does Google justify its real name policy? Well, Google+ was built primarily as an identity service and will be used to…
Google Losing War With Scraper Sites, Asks For Help
Got scraping issues? Google wants you to report scraper websites – those sites that exist for no other reason than to monetize…
Google Makes All AdWords Phone Numbers Clickable for Mobile
When AdWords advertisers place a phone number in their ad copy, the phone number will be clickable by default, Google has announced.…
34% of Referrals to Facebook Pages Come from Google, Yahoo, Bing [Study]
Despite the Bing-Facebook alliance, Google sends Facebook the most traffic. More than a third of external referrals to Facebook pages come from…
Google Adds Voice Search to Google Maps
Google has added voice search to Google Maps for Chrome users, allowing users to ask for directions verbally and more find hard-to-spell…
Slide Kicked Out of Google’s Social Playground
Despite spending $179 million acquiring Slide a year ago, Google has decided to shut down the social apps startup. Slide founder Max…
Tracking Hurricane Irene on Google, Bing, Mobile
As the potentially devastating Hurricane Irene bears down on the east coast of the United States, millions are turning to Google and…
Google+ Now Lets You Ignore or Block People
Has someone added you on Google+ but you have no clue who they are, or you really just don’t want to be…
Are You Ready for Google +1 Button Sharing into Circles?
Users can now share into their Google+ Circles directly from the +1 button. Now marketers can create niche broadcast channels on the…
How to Strategically Analyze Your Competition’s PPC Campaigns
Analyzing your competitor's PPC ads is a great way to extract data about how their company influences conversions. It's also a way…
Court Ruling Opens Doors for Google Music Improvements
Google Music is one of several services that have ventured into the legally treacherous realm of cloud music storage and playback. However,…
Gmail Sees First Google+ Integration
Google+ is starting to make small appearances on other Google services. Googler Mark Striebeck has announced that, using an expanded widget, Gmail…
Facebook Updates Sharing Options, Credit Google+?
Facebook has launched a set of new privacy options that give users greater control over tags and post visibility. The new controls…
Will Google Buy Hulu?
Google is one of the front-runners in the bidding war for streaming video site Hulu, with bids expected to be anywhere from…
Google Panda 6 Months Out Still Has People Baffled
Panda has created a scenario where publishers who don't embrace SEO are condemned to feel the sting of what happens when they…
Google Pays $500M to Avoid DOJ Prosecution on Drug Ads
Google will forfeit $500 million, one of the largest financial penalties ever, to avoid criminal prosecution by the Department of Justice. Google…
Google Rocks Out New Music Discovery Features
Google is pumping out a slew of new music-related features, including music discovery site Music Magnifier, a new YouTube Music page with…
Hypertext Visionary Jorge Luis Borges Celebrated with Google Logo
An Argentinean writer who envisioned “a massive branching structure as a better way to organize data and to represent human experience,” was…
Google Tests a “Double Scroll” Interface
Google is experimenting with another new look for their search page. This alternate version has an independent scroll-bar for the left-column options…
Google Adds Weather Layer to Maps
Google is continuing to expands its Maps feature with a "weather" layer. This layer lets you see the precise weather for a…
Google+ Adds Real-Name Verification
As a way to ensure that neither celebrities nor public figures are being impersonated on Google+, Google has added a verification button…
Google Buys 12 Patents, Protection for Google Related, Instant Pages
Google has bought 12 patents relating to “cross-referencing information online, techniques for speeding up Web browsing and online advertising,” a move likely…
Balancing Your Paid & Organic Keywords
Search plays a critical role in demand generation for any business, so why not have as many listings as possible in the…
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