Google.
Panda DNA: Algorithm Tests on the Google Panda Update
Using 50 separate domains, this test on Google’s algorithms sought to answer three questions: Can you be affected by Panda in various degrees? What affects the amount of…
Google Fixes ‘Romney Can’t Win’ Search Suggestion; Santorum Not So Lucky
While Google avoids direct political commentary on candidates, their search algorithms aren't always so kind. In the bid the the Republican ticket,…
Google AdWords Opens Premier SMB Partner Program
In addition to its Partner and Certified Partner programs, Google AdWords is now releasing a Premier SMB Partner (PSP) program that connects…
Google Maps API to Charge for High-Volume Usage
Any site or app using the Google Maps API (such as through embedded maps) may be charged for usage, should their visitor…
Google Refreshes AdWords Location Targeting
The Locations Targeting interface is getting a makeover in AdWords. Google is trying to make it easier for advertisers to navigate and…
Googlebot Learns to Read AJAX/JavaScript Comments
Google's search robot has been improved; it can now read and understand certain dynamic comments implemented through AJAX and JavaScript. This includes…
New Google Webmaster Tools Notification for Cross-Domain URL Decisions
Google will send a message to verified website owners using Webmaster Tools to explain cross-domain URL selections. Google says this will increase…
Google+ Opens to Apps Users, Adds 3 New Features
Google+ has finally opened its doors to Google Apps users. Alongside this much-demanded change, Plus added a photo editing toolkit, a post-sharing…
What SEOs Can Learn from Savvy Affiliates
SEOs must look outside of our industry and understand our place in the wider range of business-marketing services. Adapting a more sophisticated…
Google Launches Mobile-Friendly Site Initiative, HowToGoMo.com
Google has launched HowToGoMo.com, a site designed to help developers and webmasters go mobile. Users can test their existing site for mobile…
Visa & Mastercard Looking into Linking Ad Targeting to Purchases
Two of the largest credit card networks Visa and Mastercard have been looking into ad targeting. Using everything they know about their…
Google Keyword Tool Now Ranks Keywords by High, Medium, Low
Many Google AdWords users are reporting a change in the Google Keyword Tool. Competition data is now given a ranking on a…
The 4 Pillars of a Successful PPC Campaign
Every now and then, we all need to remember the basics that are the framework behind every successful PPC campaign. If you’re…
Google Offers Now Aggregating Local Deals
Google evidently believes better targeting will turn a deals strategy previously tried - and abandoned - by Facebook into a winner. Google…
Google Carves Out A Pumpkin Doodle For Halloween
Seems the guys at Google are partial to the Charlie Brown Great Pumpkin special. The company's latest Doodle is a timelapse video…
Hottest Halloween Costumes of 2011: Angry Birds, Black Swan, and Sexy Superheroes
Pop culture-inspired Halloween costumes top Google, Yahoo, and SortPrice lists as the most searched terms for this year. It sounds like we’ll…
SEO Plug-in Helps Bloggers Optimize Content
Eightfold Logic Inc. has released a WordPress plug-in that utilizes InboundWriter’s search and social intelligence to help writers optimize content to increase…
How to Develop Link Marketing Ideas
With these strategies, your company could be coming up with new link building ideas on a recurring basis. Just remember to keep…
In Google We Trust (Your Identity)
Google, PayPal and Equifax are the first three official, federally credentialed, Identity Providers of the NSTICs Identity Ecosystem. What does that mean…
Keep Calm & Carry On Despite Google SSL Search Term Encryption
Richard Kirk, Head of SEO at Performics, took issue with a recent column on SEW and asked to post a rebuttal. Given…
7 SEO Friendly Site Features that Developers Often Miss
unfortunately, a lot of developers can have a bit of a blind-spot when it comes to SEO. While some on-site SEO features…
FTC Finalizes Settlement of Google Buzz Privacy Issues
The FTC has approved its settlement with Google that addresses improper privacy disclosure during the release of Buzz. The settlement mandates additional…
Google Transparency Report Now Shows User Data Requests
The Google Transparency Report has been updated to include data on Government requests for user information. The new version gives both updated…
Mobile Growth Stats & Mobile Web Tips to Start Marketing
In two years wireless customer growth has exceeded 20 percent. Did you know that the U.S. now has more wireless customer connections…
Phone Through Rate is new AdWords Ranking Factor
Now advertisers can bid for calls made via any Google ad. The significant change is your bid-per-call will affect ad positions in…
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