Topic

Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,712 articles
Latest in Google

Million Short Search Engine Serves Up Nothing But Obscure Results

Ever wanted to find really random sites or articles, but when you search in Google all you get are results from the most popular websites? Meet Million Short,…

By John Rampton · 07 May 2012

Industry

May the Fourth Be With You; SEW’s Favorite Star Wars Parodies

Why does the Star Wars theme resonate so much with our industry? Try and deny it, young SEO. George Lucas is your…

By Jonathan Allen · 04 May 2012

Social

Wil Wheaton Slams Google for Incessantly Pushing Google+

Wil Wheaton may no longer be the “mortal enemy” of fictional character Sheldon Cooper on the CBS TV Show "The Big Bang…

By John Rampton · 04 May 2012

SEO

Hit by Google Penguin? An In-House SEO Crisis Management Plan

What can in-house SEOs do if/when Google’s algorithm updates, such as Penguin, hit your website hard? Besides avoiding SEO shortcuts to get…

By Bob Tripathi · 04 May 2012

SEO

Too Little SEO? Some Characteristics of an Under Optimized Website

While SEOs and webmasters this side of China are busy analyzing what might constitute over-optimization and how to recover from Google Penguin,…

By Nichola Stott · 04 May 2012

Analytics

Greasing the Purchase Funnel With Consumer Research

Marketers and researchers who seek to act on a variety of digital marketing objectives should ask these types of questions via consumer…

By Paul Burani · 04 May 2012

Industry

Keith Haring Art Exhibited in Google Doodle

What began with chalk drawings on unused advertising panels in New York City subways ended with international superstardom and a life cut…

By Danny Goodwin · 04 May 2012

Analytics

Yahoo Launches Marketing Dashboard for SMBs

Yahoo Small Business hopes to grow by offering small businesses an integrated marketing dashboard to manage and expand their digital marketing efforts.…

By ClickZ Team · 03 May 2012

Social

17 Ways SMBs Can Survive the Google Penguin Update Effect

"Google drives all my traffic, now I'm screwed!” It’s a familiar refrain among small- to medium-sized businesses in the wake of Google…

By Lisa Buyer · 03 May 2012

SEO

How Google Uses Human Raters in Organic Search

How does Google use human raters as part of its algorithm? Do those raters have a direct affect on Google’s search results…

By Miranda Miller · 03 May 2012

SEO

Fishing for Insights About Google’s Penguin Update

Those in charge of SEO for websites or brands impacted by the Penguin update are scrambling to find answers and insights in…

By Marshall Sponder · 02 May 2012

Industry

Microsoft Advertising Rebrands as Bing for Small & Medium Businesses

Microsoft Advertising has rebranded their small and medium business division as Bing, in an effort to help SMBs better navigate the ad…

By Miranda Miller · 02 May 2012

SEO

Top 5 Dead Giveaways of SEO Con Artists & How to Protect Yourself

Assumptions, strategies, and tactics change so rapidly in our industry that it’s hard for most small businesses to keep up, let alone…

By Garry Przyklenk · 02 May 2012

Analytics

What Google Analytics New Social Reports Offer & What They Can’t

The new social reporting in Google Analytics provides marketers and site owners a lot of additional information, but these reports – which…

By Marshall Sponder · 02 May 2012

Mobile

Advertising Your Mobile Apps on Google Just Got a Whole Lot Easier

If you're advertising mobile apps, it just got a lot easier to position your apps in front of active searchers. Not only…

By John Lee · 02 May 2012

Mobile

Need a Beer? KegDroid Has Got You Covered!

Do you love beer? Do you love Android? Meet KegDroid, a revolutionary new way to get your beer! Designed by a Google…

By John Rampton · 02 May 2012

Social

Google Wave Dead to All Except Chrome Users

Google has finally shut its Wave tool and told web users they can no longer access their group discussions and collaborative projects…

By Rosalie Marshall · 01 May 2012

Industry

Google-Oracle Jury Begins Deliberations in Patent Case

The high-profile patent infringement battle between Google and Oracle has entered jury deliberations. The juror panel will now decide whether Google infringed…

By Shaun Nichols · 01 May 2012

PPC

How to Handle the AdWords Ad Rotation Changes

Google is changing, in the most idiotic way possible, something that has been a very treasured and fundamental tool to AdWords accounts…

By Greg Habermann · 01 May 2012

PPC

Analyzing & Accounting for Search Partners

The Google AdWords search partner network is fantastic and terrible. There is good quality traffic to be found, but Google hates you…

By Alistair Dent · 01 May 2012

SEO

How Limiting Your Google Queries Makes You a Better Link Prospector

There are three key ways to force usable, 20 result "segments" out of Google's insanely huge index: research phrases, advanced operators and…

By Garrett French · 01 May 2012

Local

Cube Turns Google Maps Into Puzzle Game

First there was Google Play. Now you can play Google Maps. Google has released Cube, a Google Maps-based game where you take…

By John Rampton · 01 May 2012

PPC

AdWords Limits New Ad Rotation to 30 Days

Google has announced that the "rotate" feature in AdWords will change starting next week. The change limits ad rotation to 30 days.…

By John Rampton · 01 May 2012

SEO

How To Use HTML Meta Tags

Meta tags aren’t a magical solution, but they will help ensure your website appears on search engine results pages. This tutorial explains…

By Kristine Schachinger · 01 May 2012

Industry

Does Uncensored FCC Street View Report Show Google Lied?

A report from the U.S. Federal Communications Commission (FCC) has accused Google of knowingly collecting households' Wi-Fi data, a practice the search…

By Gareth Morgan · 30 Apr 2012

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