Google.
Bing Deep Links Issue to Blame for ‘Mysterious’ Yahoo Links
A Parkersburg News & Sentinel blog post featured a reader’s question that stumped the author: “Why does a link for a fiery accident on I-77 from 2011 pop…
Peter Carl Fabergé Google Doodle Honors Fabergé Egg Creator
Today’s Google Doodle is an intricate image of the search giant’s logo hidden amongst jewel-encrusted Fabergé eggs. The logo pays tribute Russian…
Improve Your Google Display Network Performance – Avoid These 5 Common Mistakes
More advertisers are taking advantage of Google’s Display Network in their online advertising mix. And, as when you begin to use any…
Where Are Your Website Visitors Coming From Just Now?
Your AdWords traffic can arrive from two different universes: search and display. Since the visitors are different, your ads need to be…
Google Searches Surge After Knowledge Graph Launch
If one of Google’s goals in launching the Knowledge Graph was to increase the number of searches being conducted, then it seems…
Google Not Responsible for Policing YouTube Content: French Court
Court rules Google has no obligation to “police (YouTube) content before it is put online as long as it informs users that…
Google Penguin 1.1 Pushed Out As Some Sites Report Recovery
Google refreshed the Penguin algorithm late Friday, heading into the long weekend, just as some sites are starting to report that recovery…
After Google Penguin, Travel Sites Need to Get Serious About Inbound Marketing
To grow and sustain success in the competitive online travel space, travel sites need to be better at attracting visitors from a…
Downloads & Pivot Tables for AdWords Analysis
You spend time extracting data about AdWords campaigns to send to your clients, your boss, and other stakeholders. But more important is…
3 Hard Lessons to Learn From Penguin: Be Relevant, Be Balanced, Keep it Real
Focus on providing the best possible relevancy to users. If you want prime real search engine estate, you’ll either have to dish…
Google Didn’t Infringe on Oracle Patents, Jury Finds
The ruling brings an end to second phase in the ongoing battle over Android's use of Java code. Oracle had previously won…
Google Updates Search App for iPhone, iPad
Google has released a new version of its iPhone search app, boasting a revamped interface, full screen image searches and improved search…
7 Reasons Content Marketing is Better Than Link Building
Content marketing and link building both have their merits in the realm of search marketing. However, the tale of the tape reveals…
Mobile Local Monetization: How & Where is it Happening?
How will mobile local monetization materialize? That’s the big question. This outline offers a few foundational elements for mobile monetization which many…
Baidu: We Do Semantic Search Better Than Google
Google unveiled its Knowledge Graph recently, which it called the “first step in the next generation of search.” Chinese search giant Baidu…
Google Copyright URL Removal Requests Top 1.2 Million
Google reports it receives over 250,000 requests to take down URLs accused of copyright infringement each week. In the past month, Google…
Google Search Results Alert Users of DNSChanger Trojan Infection
Google is embarking on an awareness-raising program that will see it notify, via its own search results pages, roughly half a million…
Lost on Google: Small Businesses Seek Answers After Penguin Update
A Wall Street Journal article on Google’s Penguin update highlighted some of the damage done to small businesses. Taking a quick look…
Internal Linking to Promote Keyword Clusters
A logical and well-coded site architecture that serves your visitors is critical. Here's how internal linking works, why clustering promotes the strength…
Future of SEO: Investment, Innovation & Integration
It’s up to the individuals to adapt to a new way of working. From strategy to tactics to implementation – the platforms…
Practical Post-Penguin Marketing Ideas for Small Business
A search marketing realignment, reorientation, and for some, total reinvention is in order following Google’s multiple updates in 2012. Here are a…
Larry Page Looks Beyond Today at Zeitgeist 2012, Talks Search, Priorities & Big Bets
Google CEO Larry Page took the stage at Zeitgeist 2012 to talk Beyond Today, though in fact he spent the majority of…
Google Tests “Ads Related to” Notation Above PPC Ads
Google is testing the insertion of a new line of text located above the top block of paid search advertisements. The "Ads…
Disney, Las Vegas Top Searched Travel Destinations in Early 2012
If search volume is any indication, Americans plan to spend their 2012 vacations at Disney or in Las Vegas, according to an…
Five Questions A Good Link Builder Should Be Able To Answer
The days of being a half-assed link builder are over. For those looking to hire (or perhaps fire) a link builder, be…
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