AdWords.
Google Makes Brand Advertiser Push
Google has launched a new format for AdWords advertisers: Gadget Ads. Gadget Ads are an interactive ad unit that will appear on…
Google Mobile to Start Running AdWords
Google will shortly begin showing AdWords ads within Google Mobile Search. According to the email I received, this will start up in…
Playing Dirty With PPC
Pay-per-click is a competitive process, so Rob Kerry gives in-house SEMs a few black hat PPC tricks.
Can PPC Listings Affect Organic Rankings?
The simple answer is no. Despite this, one of the best ways to increase your organic traffic is to start an aggressive…
Google, Yahoo Launch Click Fraud Resource Centers
Google has launched a new Ad Traffic Quality Resource Center to educate AdWords advertisers about the dangers of click fraud and Google’s…
This Just In, Google Recruits Local Sales Force
Gregg Stewart gives you a heads up on Google Local Business Referrals and continues his review of local search strategies by covering…
Does SES Convert for Repeat Visitors?
According to a "conference groupie," the list of ways that return trips to Search Engine Strategies events can be beneficial.
Highlights from the SEW Blog: August 13, 2007
Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.
Search Headlines & Links: August 9, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Google Makes Changes to Ads Quality Calculation
AdWords advertisers whose ads are on the cusp of earning the top spot on Google’s search results pages may soon find it…