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Industry

Slurp’s Change of Address

Yahoo’s web crawler, affectionately known as Yahoo Slurp, is moving. According to the Yahoo Search Blog, Slurp will move from its domain of inktomisearch.com…

By Kevin Newcomb · 28 Mar 2007

Industry

Yahoo News Partners With Major Newspaper Publisher

The McClatchy Company, third largest newspaper publisher in the United States, will provide International news for the Yahoo News platform. The companies issued a…

By Frank Watson · 28 Mar 2007

SEO

Reciprocal Linking Should Still be a Component of Your Web Marketing Strategy

Is reciprocal linking dead? Of course not. What should be history, is the practice of requesting reciprocal links for the purposes of improving search…

By Eric Enge · 28 Mar 2007

Industry

Yahoo Mail Turns 10, Offers Unlimited Storage

Happy Birthday Yahoo! mail – you are looking good for 10. One of the biggest and oldest free email services annouced it will be…

By Frank Watson · 28 Mar 2007

SEO

Practical tips about reputation management

Lee Odden provides several practical tips in an article entitled, “Online Reputation Management Basics,” in WebProNews. His three fundamental concepts to deal with search…

By Greg Jarboe · 28 Mar 2007

Industry

Google Prepping BT Network?

Are Google’s moves to expand its footprint into new areas a precursor to launching a behavioral targeting network? That’s the prediction of blogger Anil…

By Kevin Newcomb · 27 Mar 2007

Industry

Search Headlines & Links: Mar. 27, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…

By Kevin Newcomb · 27 Mar 2007

Industry

Watch Bill Gates Fight Larry Page

Neil Patel has been busy recently. First he improves traffic for Jason Calacanis, now he launches a Search Engine SmackDown game where the bigs…

By Frank Watson · 27 Mar 2007

Analytics

Data Analysis Must Look Across Channels

Paid search does not exist in a vacuum, and it should not be looked at that way when it comes to data analysis. In…

By Kevin Newcomb · 27 Mar 2007

Analytics

Data Mining: The Heart of Analysis, Part 2

It's important to remember that paid search not only influences other channels, but is influenced by other marketing channels as well.

By John Tawadros · 27 Mar 2007

Industry

Sports Search Engine Even Has Gambling Info

2007 is definitely looking like the year of the vertical or niched search engine. We have local search, business search, video search, image search,…

By Frank Watson · 27 Mar 2007

Industry

Baidu Launches Japanese Search Engine

Baidu, the Chinese search engine partially owned by Google, has launched Baidu.jp – a Japanese search engine. Their intentions to expand into the Japanese…

By Frank Watson · 27 Mar 2007

Industry

Update with Rand Fishkin on SEOMoz’s Paid Subscription Model

SEOmoz recently began offering a paid subscription model for value added content on their site. Rand and I put together a Podcast update on…

By Eric Enge · 27 Mar 2007

Video

The YouTube Video Contest – And the Winners Are . . .

The votes are in and counted for the first ever YouTube Video contest. The contest was designed to honor the best user-generated video of…

By Amanda Watlington · 27 Mar 2007

Industry

Balihoo Demoing Advertising Industry Search Engine

Balihoo has announced that a demo of its advertising industry vertical search engine is now available. Balihoo’s search engine is designed to speed the…

By Eric Enge · 27 Mar 2007

PPC

Judge Approves Yahoo Click Fraud Settlement

A judge has approved the proposed settlement reached nine months ago in a class action case brought against Yahoo by Checkmate Strategic Group in…

By Kevin Newcomb · 27 Mar 2007

Mobile

Yahoo Launches Mobile Publishers Services

Yahoo announced it will be offering advertising through its newly formed Mobile Publishers Services. Yahoo detailed its move into the sale of advertising through…

By Frank Watson · 26 Mar 2007

PPC

Panama Working Better Than Expected?

After Yahoo CEO Terry Semel crowed last week about the success of Panama, a Wall Street analyst now adds to Yahoo’s merriment with news…

By Kevin Newcomb · 26 Mar 2007

SEO

Neil Patel Teaches Jason Calacanis SEO

In response to Jason Calacanis’s comments about SEO, Neil Patel has shown Calacanis that even basic SEO actions can improve your traffic. Great job…

By Frank Watson · 26 Mar 2007

Industry

Who’s Afraid of the Big, Bad Google?

Who’s afraid of Google? Not Topix.net’s Rich Skrenta, that’s for sure. In his Skrentablog yesterday, he outlines 12 tips for up-and-coming search engines who…

By Kevin Newcomb · 26 Mar 2007