Here’s a roundup of today’s other search news and headlines from around the web.
Search Industry News
- Viacom Takes A Final Shot At YouTube – paidContent
- US Court Approves Google’s $900M Bid for Nortel Patents – PCWorld
- Susan Wojcicki Defends Google’s Social DNA – TechCrunch
- A strong step for congressional openness and accountability – Google Public Policy Blog
- Today is World Press Freedom Day 2011 – Google Public Policy Blog
- Adding more yellow to the Mac color scheme – Chromium Blog
- Greenlight Capital invests in Yahoo – Reuters
- Yahoo! Search Marketing Blog Closing May 31 – Yahoo Search Marketing Blog
Search Advertising
- Text Ad Optimization Q&A #2: How Do You Pick Which Ads To Test First? – ClickEquations Blog
- How to Research Negative Keywords – PPC Blog
- Campaign and Budget Management Improvements in the April 2011 Upgrade – adCenter Blog
- adCenter Desktop: The April 2011 Upgrade is Now Ready for Download – adCenter Blog
- Boost Your adCenter Efficiency Part 1 – How to Quickly Add and Edit Match Types in Microsoft adCenter Desktop [Tutorial] – adCenter Blog
Analytics & ROI
- Web Analytics TV #18 – Google Analytics Blog
Social Media Marketing
- Facebook Sponsored Stories Ads Have 46% Higher CTR, 18% Lower Cost Per Fan Says TBG Digital Test – Inside Facebook
- Julian Assange: Facebook Is a Spy Machine [VIDEO] – Mashable
- Facebook fires back at Assange: “We don’t respond to pressure” – The Next Web
- Twitter To Buy TweetDeck For $40 Million – $50 Million – TechCrunch
- Jack Daniel’s Is First Spirits Brand to Buy Twitter Ads – ClickZ
Link Building
- How to Build Links with Images – Michael Gray
- 11 Internal Link Building Strategies – Single Grain
Mobile Search
- 10% of Search Ad Clicks From Mobile – ClickZ
- Google Voice and Sprint integration is live – Google Mobile Blog
SMB Search Marketing
International Search
- Yandex divulges info on Russian anti-corruption crusader – AFP
- Google Australia claims 2010 financial loss – ZDNet
- Topline Findings: The Interplay of Search and Social – ClickZ.asia
- Traffic information coming to Google Maps in Sweden and Taiwan – Google LatLong
- Google Shopping Arrives in Australia, Italy, Spain, and the Netherlands – Google Merchant Blog
Video Marketing
- YouTube Partnering with Dublin-based Storyful to Organize Breaking News – Beet.TV
- Targeting Tops Most Wanted List for Video Advertisers – ReelSEO
SES Conference & Expo
- Behind the Code: SES New York and the #DataNuggets Twitter Bot – Compete Pulse