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JupiterResearch Reveals SEM Executive Survey Findings
A new report finds that the majority of search marketers are satisfied with the return on investment they are seeing from search, and expect…
Jupiter Research Report Says Most Search Marketers Happy with ROI
A majority of search marketers are planning on spending more on search this year, and are mostly satisfied with the return on investment (ROI)…
MSN adCenter Update Coming Soon
Yesterday I had the opportunity to be briefed on Microsoft’s upcoming adCenter plans. A new release is planned for 4 to 6 weeks, but…
A Hot Topic: Getting Burned by Flash and Session IDs
Eric Enge explores some 'red hot' issues: Web sites built in flash, session IDs, and why rankings and tracking that suffer as result.
Ready To Advertise In Social Networks?
We’re fascinated by the decisions advertisers make when entering the social network fray. Gone are the days of merely buying clicks or impressions efficiently,…
Search Headlines & Links: April 10, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…
SES Coverage: Blending Advertising and Social Networking
SES New York has kicked off with lots of interesting sessions, most notably in the conference’s new ClickZ track led by Rebecca Lieb. Within…
Why Are Search Marketers Getting Social?
The definition of what is and isn't search marketing is expanding to include other related disciplines. The move to social media marketing is seen…
Is Search to Social Media a Natural Progression?
“Search marketing is becoming more about marketing, and less about search,” said Rob Murray, president and CEO of iProspect. That’s a pretty common theme…
AdGooroo Names Power Users
Competitive search intelligence provider, AdGooroo revealed some of their “power users” today. Agencies that have demonstrated a high level of proficiency in using AdGooroo’s…
Wordtracker Launches Wordtracker Academy
Wordtracker announced today the launch of Wordtracker Academy. This new initiative is designed to offer webmasters expert articles, tips and tricks, and case studies…
SES NY 2007 is Underway!
Search Engine Strategies New York is officially underway. We’ll be doing our best to bring you highlights from the sessions, exhibit floor, and after-hours…
It Pays to Play by the Rules – Compliance, Accessibility and SEO
Mark Jackson continues his series with a few words of wisdom on Web site compliance and accessibility issues as they relate to SEO.
Weapons of Mass Optimization
Practical advice for big brands and large enterprises initiating SEO/SEM efforts.
Report: Social Media More Than a Fad
This will come as no surprise to Search Engine Watch readers, but a new study from iProspect shows that social media sites are growing…
Yahoo China Launches Social Networking Service
Yahoo China has launched a social networking service called Yahoo Space, according to a Reuters report. The move is part of Yahoo China’s plan…
24/7 Adds Mobile Search Ad Management
24/7 Real Media has added mobile search ad management to its Decide DNA Platform. With the latest version of the platform, marketers can now…
Efficient Frontier Offers Agency Program
Search engine marketing firm Efficient Frontier has revamped its offerings to create a set of tools and services designed for non-search agency partners. The…
Search Headlines & Links: April 9, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…