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PPC

Phone Through Rate is new AdWords Ranking Factor

Now advertisers can bid for calls made via any Google ad. The significant change is your bid-per-call will affect ad positions in AdWords which,…

By Jonathan Allen · 27 Oct 2011

Social

Google+ Blogger Integration, Circles in SERPs & Larry Page Steals Zuckerberg’s Thunder

Google+ integration is coming to Blogger and a one-touch Circles button is being tested in search results as Google tries to lure more users…

By Miranda Miller · 26 Oct 2011

Industry

Linking Is Not Libel (This Time), Supreme Court of Canada Rules

Hyperlinking does not constitute libel in Canada, at least not in the Supreme Court case of Crookes v. Newton. But does this mean a…

By Miranda Miller · 26 Oct 2011

Industry

Google Lobbying Spend Hits New High

Google nearly doubled their year-over-year spend on lobbying this quarter, forking out $2.4 million as their troubles with the Federal Trade Commission and Department…

By Miranda Miller · 26 Oct 2011

Industry

Groupon Sues Ex-Employees Who Now Work For Google Offers

Groupon has filed a civil complaint accusing two former sales managers of taking trades secrets with them when they quit to join Google. They…

By John Rampton · 26 Oct 2011

Industry

Google Subtracts Advanced Search + Operator

Google has made a change to the way advanced searches are done, much to the annoyance of numerous power users. Google no longer is…

By Frank Watson · 26 Oct 2011

Industry

Should SEOs Prepare for the End of Google as We Know It?

Despite all of the teeth-gnashing and wailing, Google can do exactly what it likes. It’s their search engine and it’s the biggest one out…

By Gareth Owen · 26 Oct 2011

Local

How to Launch an English Only Global Search Marketing Campaign

With 350 million speakers, English is still the most widely spoken language of business and international commerce. If you’re thinking of trying out a…

By Michael Bonfils · 26 Oct 2011

Industry

Microsoft Wants You to Search the Web Like Miley Cyrus

A Microsoft patent application makes possible a new kind of search, where users choose a persona for searching. You could search as your favorite…

By Miranda Miller · 25 Oct 2011

Social

Google Music Store With Google+ Sharing 1 to 2 Weeks Away

The Google MP3 store is set to launch in one to two weeks. The music store will include a song-sharing service that's integrated with…

By Rob D Young · 25 Oct 2011