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Industry

Google Considering Bid for Yahoo?

Google is working with potential partners to put together a bid for Yahoo. While Google could have plenty of motives for that bid, it…

By Rob D Young · 25 Oct 2011

Analytics

How to Forecast & Measure Your Marketing ROI with a Scorecard

A marketing scorecard is a single spreadsheet that compares the potential or actual ROI from all channels. It’s easy to get lost in marketing…

By Alex Cohen · 25 Oct 2011

Industry

Some Googlers Don’t Want Their Kids Using Google Products

Many Google executives have children enrolled in the Waldorf schools in Los Altos where computers aren't used until the 8th grade and even then…

By Frank Watson · 25 Oct 2011

Video

85.3% of the U.S. Internet Audience Viewed Online Videos in September 2011

ComScore Video Metrix data shows that 182 million U.S. Internet users watched 39.8 billion videos that month. This means 85.3 percent of the U.S.…

By Greg Jarboe · 24 Oct 2011

Industry

Gmail & Google Reader Getting Redesigns

Google is continuing its implementation of cleaner, crisper designs with a new Gmail look and a streamlined Google Reader. While Gmail is getting some…

By Rob D Young · 24 Oct 2011

Social

Google+: Apps Support, Sergey Brin’s Addiction, Real Names and Identity Provider Accreditation

Google will relax their real names policy and has earned accreditation from the U.S. government as an identity provider. Sergey Brin may need Google+…

By Miranda Miller · 24 Oct 2011

Mobile

Steve Jobs Was Ready to Go “Thermonuclear” on Android Threat

In the newly released biography of former Apple CEO Steve Jobs written by Walter Isaacson, Jobs is quoted as stating that Android's use of…

By Rob D Young · 24 Oct 2011

Content

Top 10 Tips to Transition Old-Fashioned Content Into Real Time Web Writing

By combining these old-fashioned journalistic values with today’s SEO rules, you’ll arrive at great content that’s concise, easy to understand and share, and most…

By Erez Barak · 24 Oct 2011

Video

Orabrush YouTube Case Study: Screw Viral Videos

Orabrush’s "Reverse Marketing Model" has accumulated more than 39 million views on YouTube by creating high levels of awareness, fostering demand for the product…

By Greg Jarboe · 24 Oct 2011

PPC

Google AdWords Express Now Available in UK, Germany

Google announced that AdWords Express, launched in the U.S. in July, will now be available to all UK and Germany advertisers. Local businesses should…

By John Rampton · 24 Oct 2011