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Introduction to Search Engine Marketing at SES New York 2008
Kevin Ryan, Vice President, Global Content Director, Search Engine Strategies and Search Engine Watch, and I will be speaking at the “Introduction to Search…
Panama or AdCenter? Microsoft Has Already Decided
If its proposed acquisition of Yahoo goes through, don’t expect Microsoft to rush to integrate Yahoo’s technology into its platform. In an interview with…
CAPTCHA Systems are Under Attack
For a long time we have come to rely on mechanisms such as CAPTCHA to hold spammers at bay. Should spammers ever succeed in…
Best Web Site Traffic: PPC vs. SEO (Search Engine-Optimized) Sites
How does your PPC traffic compare to natural search traffic and direct navigation? New York Times reporter Alex Mindlin reveals The Best Kind of…
Highlights from the SEW Blog: March 3-7, 2008
Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.
Every Picture Tells a Story: Non-text Contextual Ads
Like contextual text ads, image ads must distract the user and sell a product quickly. See four examples of image ads that accomplish this…
SEW Experts: Every Picture Tells a Story: Non-text Contextual Ads
Like contextual text ads, image ads must distract the user and sell a product quickly. In today’s Content Advertising column, “Every Picture Tells a…
Google Analytics Adds Industry Benchmarking
Users who opt into the new program will be able to compare their site's performance against the rest of their industry or another industry.
Jason Calacanis TechCrunched in Techmeme: Deathmatch at SES New York
Jason Calacanis has owned the front page of Techmeme–the world’s most influential technology and Web 2.0 news aggregator–for the past 18 hours and counting.…
Search Headlines & Links: March 7, 2008
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…
How to Go Beyond Linkbait : SES NYC
SES NYC is fast approaching. My session with Chris Boggs and Lee Odden titled Beyond Linkbait will cover some interesting ideas. I spoke to…
Microsoft in Hot Pursuit of Google
At the Mix08 Conference in Las Vegas, Microsoft loudly declared its intentions to increase its share of the search market. Yesterday, Steve Ballmer told…
Yahoo Maps Announces Updates
Yahoo Maps announced Wednesday that an update was rolled out, which includes several data and style improvements. Gus Maldonado, senior product manager, wrote on…
Pentagon Bans Google Mapping Vehicles from Military Bases
The Pentagon has banned Google from driving their mapping vehicles on military bases after detailed street views of Fort Sam Houston in San Antonio,…
Why Digg’s Worth $200 Mllion or More to Google
Digg IPO? No. Digg FSBO. For Sale By Owner. Again. The auction for social search engine Digg begins when Microsoft and Google make their…
Sales and Your Search Marketing Agency – Part 1
The secret to selling search engine marketing services revealed.
Has Google Already Won?
With the imminent demise of Yahoo and Ask.com, Google seems to have cemented its near-total control of search. The monopolization of our industry is…
Social Media Meets Local Search
Despite the growing traffic to social networks, local search tools for users of those sites are surprisingly few and far between. That doesn't mean…
SEW Experts: Has Google Already Won?
With the imminent demise of Yahoo and Ask.com, Google seems to have cemented its near-total control of search. The monopolization of our industry is…
SEW Experts: Sales and Your Search Marketing Agency – Part 1
Now that you know how to win the right search marketing clients, it’s time to look at one of the most important areas of…