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comScore: Bing Takes No. 2 Spot From Yahoo in December 2011
Bing is finally the No. 2 search engine, according to the latest figures from comScore. Bing which launched in June 2009 with an 8.4…
The Google/Microsoft Comparison: Industry Reaction to Antitrust Debate
We reached out to search engines and marketers for their thoughts on Google Search Plus Your World, particularly on whether Google may be paving…
Search Quality & Twitter’s Outrage: Industry Reaction to Google Changes
Backlash to Google’s Search Plus Your World has been fast and furious. Twitter went off the deep end and tech journalists are having a…
Rank for Anything You Want on Google Search Plus Your World
Google Search Plus Your World pulls personalized organic results from the Google+ network with no regard for context, quality, freshness, or relevance. Is this…
Are Google’s “New Features” Really That New?
Last week, Google's Inside Search blog announced a recap of 30 different search quality improvements it made in December 2011. However, Bing has had…
Google ‘Search Plus’ and Our Ever Decreasing Circles
Is Google’s latest move bad for users? Is it leading us to a future search experience that replaces pure information retrieval with curated information…
7 Social Media & SEO Tactics Businesses Will Adopt in 2012
With social and search so closely intertwined, it’s easy to get overwhelmed by the rapidly evolving landscape. From social listening, to Google+, and SoLoMo,…
Google’s Encrypted Search Data: A Cure for Vision Loss?
Brands that wean themselves off query data will be well positioned to forge ahead. The proactive solution is to build a comprehensive profile of…
Search Industry Call to Arms: SOPA, Keyword Not Provided and Lying SEOs
Two blog posts, "What Every SEO Has to Fight For in 2012" & "2011: The Year Google & Bing Took Away From SEOs &…
Broken Link Building for Content Promotion
I love link rot... and so should every marketer tasked with creating and or promoting high-utility content. Link rot is a Force of Web-Nature…