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PPC

Is Your Facebook Ad Image Worthy of People’s Attention?

If your Facebook ads could talk, they’d probably scream “LOOK AT ME!” But they can’t, leaving it up to you to do a good…

By Noran El Shinnawy · 23 Jan 2012

SEO

Is Your Link Strategy Selfish?

The pursuit of links is far too often a highly selfish process. It’s all about your target keywords, your business model, and your rankings.…

By Jennifer Van Iderstyne · 22 Jan 2012

Mobile

Tablet Visitors Spent 54% More Than Smartphone Visitors in 2011

The study pointed to two reasons why tablet visitors may be more valuable than those using smartphones, laptops, desktops: tablet users are more affluent…

By ClickZ Team · 22 Jan 2012

Social

Twitter to Acquire News Aggregator Summify

To boost its news management capabilities, Twitter will acquire Summify, a site which allows users to collect and summarize news items into a single…

By Shaun Nichols · 21 Jan 2012

Industry

Fifth Annual Doodle 4 Google Contest Kicks Off

Children in grades K-12 in the U.S. are invited to enter the fifth annual Google's Doodle 4 Google contest. The theme for this year’s…

By John Rampton · 21 Jan 2012

Social

Facebook Would Like to Launch IPO in May

Facebook is reportedly planning to launch its initial public offering (IPO) in the third week of May of this year. Facebook's IPO would be…

By Shaun Nichols · 21 Jan 2012

Industry

Google Slowed Crawl Rate to Aid Websites Protesting SOPA

Bing may have seen a bit of a boost in the fresh results department as a result of their slightly faster crawl rate on…

By Miranda Miller · 20 Jan 2012

Mobile

New Mobile AdWords Targeting Options: WiFi & OS Version

Google AdWords advertisers can now target campaigns to mobile devices that have a high-speed WiFi connection. Advertisers can also now target specific versions of…

By John Rampton · 20 Jan 2012

Industry

New Gmail, YouTube, Blogger Users Join Google+ by Default

In another move designed to get Google product users into their identity provider program, Google now requires all new Google account users, including those…

By Miranda Miller · 20 Jan 2012

Industry

The Decision Engine is Dead: Now Bing is For Doing

Bing is evolving. Emphasis on the “ing.” Microsoft’s search engine is ditching the “decision engine” label and rebranding with a new message: Bing is…

By Danny Goodwin · 20 Jan 2012