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How to Avoid 7 PPC Analysis Pitfalls
Red Herrings abound when you're looking at your AdWords data. Information overload is a risk. The last thing you want is to see a…
Charles Dickens’ 200th Birthday Marks First Google Doodle as Promotional Vehicle
Google's latest Doodle marks the 200th Birthday of british novelist Charles Dickens but also marks the first time that the company has used their…
Madonna’s Super Bowl Halftime Show Tops Google Searches [Infographic]
We're 24 hours removed from Super Bowl 46, in which the New York Giants defeated the New England Patriots 21-17. But it was neither…
Google Doodle Marks Lantern Festival 2012 in Taiwan, Hong Kong
The Lantern Festival was celebrated on Google’s homepages in Taiwan and Hong Kong today. The Lantern Festival falls on the 15th day of the…
Best Super Bowl 2012 Ads Put New Plays into YouTube Creator Playbook
The car brands and ad agencies that made the most viewed YouTube ads of yesterday’s big game have put seven new plays into the…
PPC Ad Optimization: Getting Big Results from Small Changes
When optimizing a PPC ad, many changes that seem minor from a surface level, like switching placement of phrases, swapping out single words, or…
Tom Brady vs. Eli Manning: Brady Searches Top Google, Yahoo
Tom Brady and Eli Manning will renew their rivalry today in Super Bowl 46. While Manning has the edge in their on-the-field matchups, leading…
Super Bowl Stat Time: Wolfram|Alpha Offers Stats Guide for Football Junkies
If you want Super Bowl stats, the self-described computational knowledge engine Wolfram|Alpha is the place to break down all the key Super Bowl 46…
Google Docs Adds Offline Support for Android Devices
Google Docs now enabes users with Android smartphones and tablets to access their files offline. Google is adding the feature to help users access…
Google, Microsoft, Facebook Teaming Up to Fight Phishing
Google, Microsoft and Facebook are teaming up with banks and security vendors to create The Domain-based Authentication, Reporting and Conformance group (DMARC) group, which…