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AdWords to Allow 10,000 Campaigns Per Account, Remove Demographic Bidding
You can now have up to 10,000 Google AdWords campaigns (this will include active and paused campaigns) per advertiser account. Google also announced that…
Multi-Touch Attribution Study Finds Organic Search Greatly Undervalued
SlingshotSEO outlines a step-by-step process for marketing channel valuation and prioritization based on multi-touch attribution. Their analysis looked at more than 23 million multiple-interaction…
4 Creative Ways to Use the New Facebook Brand Pages
With Facebook set to switch over brand pages to the new Timeline style, we look at a few creative ways to use the new…
Keyword ROI: The Key SEO Ingredient
The best business model should rule the search engine results pages. Increasingly the ability to make money from a particular keyword is the key…
How to Quantify Brand or Engagement Marketing With Paid Search
By measuring the right set of metrics, you can create scenarios around users exposed to your different marketing efforts. This can help you hone…
Google Launches GetMo Mobile Optimization Initiative in UK
Google says the UK GetMo campaign aims to provide webmasters and developers with tools for optimizing sites to run on mobile browsers. Based on…
Google-Apple Search Deal Attracts FTC Attention
Google's position as the default search engine on Apple's mobile devices is drawing scrutiny from the U.S. FTC. Apple has been subpoenaed for information…
Google+ a Party No One Came to, Says Ex-Google Engineer
Google's former director of engineering has slammed life at the company under the leadership of Larry Page, accusing the company of losing its focus…
Google’s Search Quality Meeting Video: Where’s the Beef?
Google has released an "uncut" 8-minute video of a search quality meeting to show the process of how Google improves its search engine. However,…
Akira Yoshizawa Google Logo Honors Grandfather of Origami
A colorful, origami-inspired logo appears on Google’s home page today, in honor of Akira Yoshizawa. Recognized as the “grandfather of modern origami,” Yoshizawa created…