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Social

Instantly Find & Follow New Friends via the #SESNY Tweetwall

SES New York 2012 is over... that was good wasn't it? It's not just the incredible content that makes SES a brilliant event -…

By Jonathan Allen · 23 Mar 2012

PPC

Top 10 PPC Campaign Mistakes

PPC advertising is a powerful mechanism for creating new customers. It is; however, one that is ripe with trip wires, snares, and third rails.…

By John Lynch · 23 Mar 2012

Local

Domain Names With Geo Specific Keywords Offer Local Ranking Opportunities [Study]

The goal of this study on the weight of domain names in rankings was to evaluate the performance of a related series of keywords…

By Michael Martin · 22 Mar 2012

Events

SES New York 2012 – Day 2 Coverage #SESNY

SES New York attendees learned more of the latest tools, trends, and strategies in sessions covering SEO, paid search, landing page optimization, mobile, social,…

By Danny Goodwin · 22 Mar 2012

Industry

Search Marketing and Social Media in Regulated Industries

Here are a few examples of ways companies in heavily regulated industries such as health and pharma can use digital, search, and social media…

By Augustine Fou · 21 Mar 2012

SEO

SEO & Google: The Ugly Truth

We don't need to run around after every algo update post, every webmaster notification, word from a Googler's lips, screaming to the world that…

By David Harry · 21 Mar 2012

SEO

Google Search Plus Your World: The Peer to Peer Evolution Continues

This article examines Google Search Plus Your World from a different point of view. What is driving the integration of social and search? How…

By Howard Jacobson · 21 Mar 2012

Events

SES New York 2012 – Day 1 Coverage #SESNY

Following a keynote from Avinash Kaushik, SES New York 2012 attendees learned the latest tools, trends, and strategies in sessions covering SEO, paid search,…

By Danny Goodwin · 21 Mar 2012

Analytics

Google Analytics Tracking 400+ Websites for New Social Reports

The new Social Reports in Google Analytics compile and analyze social activity data from more than 400 social services, with advanced tracking of their…

By Miranda Miller · 20 Mar 2012

Industry

Google Doodle Marks Spring Equinox with Logo by Finnish Fashion House

Google celebrates the first day of spring 2012 with a colorful, floral and animal design logo on their search homepage. This year’s Spring Equinox…

By Miranda Miller · 20 Mar 2012