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SEW Experts: PPC Advertising: Art or Science?
Pay-per-click advertising is 10 percent art, and 90 percent science. In today’s debut Profitable PPC column, “PPC Advertising: Art or Science?,” David Szetela begins…
Need To Track Your Brand Online? Try Search Monitor
There was a new service launched at the beginning of the month that follows all uses of your brand, domain, special keywords and more…
SearchDay: Tips for Creating a Successful Blog
Today's search engine marketing news and opinion: Tips for Creating a Successful Blog; SEM Going Legit -- Literally EDU; Judge Protects Google Source Code,…
Blackberry Pearl Gets Google Voice Search for Mobile Maps
If you’re a Blackberry Pearl user in the US, then you have a new way to conduct searches on Google Mobile Maps: voice search.…
Search Sold Separately: Breaking Down Yahoo’s Parts
Despite a search advertising deal with Google, Yahoo shares are down and rumors are on again about Microsoft buying just the search chunk of…
Judge Protects Google Source Code, But Not YouTube Users
Remember when Google and Viacom were friends? Ah, those were the days. But not anymore. Over a year ago, Viacom filed suit against Google…
Banned from Google? Get Back in the Game
The Official Google Webmaster Central blog has posted steps on how to get reincluded in the search results should you find yourself in the…
Yahoo and MerchantCircle Enter Local Online Marketing Partnership
MerchantCircle, a network of local business owners, has announced a new partnership with Yahoo. As a newly minted Yahoo! Local Ambassador, MerchantCircle members will…
Get smart at universal search SEO training class in Seattle
Greg Jarboe: Search Engine Strategies (SES) is asking us to teach a full-day SEO training class about “Optimizing for Universal Search” on Thursday, July…
SEM Going Legit – Literally EDU
Many newcomers are looking for some kind of accredited SEM course. But for a university to offer such course, it must be created in…
SEW Experts: Three Tips for Creating a Successful Blog
Instead of focusing on where to find links, SEOs and site owners should think about setting up a site so people will want to…
SEW Experts: SEM Going Legit – Literally EDU
Many newcomers are looking for some kind of accredited SEM course. But for a university to offer such course, it must be created in…
Three Tips for Creating a Successful Blog
Instead of focusing on where to find links, SEOs and site owners should think about setting up a site so people will want to…
SearchDay: Yahoo’s Judgment Day
Today's search engine marketing news and opinion: Yahoo's Judgment Day; Avoid Getting Coding Problems Flagged by Search Engines; and more.
Yahoo’s Judgment Day
Microsoft was set to save Yahoo from certain death with a solid offer to purchase assets, or so we thought. According to yesterday's shareholder…
Coding Problems: How to Avoid Getting Flagged by Search Engines
Some common SEO and Web development practices can be used quite legitimately, yet still could look like spam to search engines. The key is…
Google Updates SEO Recommendations Article
Google has updated its article entitled, “What’s an SEO? Does Google recommend working with companies that offer to make my site Google-friendly?” Included in…
DOJ Opens Formal Antitrust Investigation into Google-Yahoo Deal
We knew this was coming. The Justice Department has begun a formal antitrust investigation into the search advertising agreement recently announced between Google and…
Yahoo Gives Upcoming a Makeover
Just in time for the Fourth of July, Yahoo has given Upcoming a new look. They’ve also increased the scope of events searchable on…
SEW Experts: Yahoo’s Judgment Day
Microsoft was set to save Yahoo from certain death with a solid offer to purchase assets, or so we thought. According to yesterday’s shareholder…