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Google+ Redesigned With New Navigation, Profile Pages
Google today announced a number of new features for Google+, including navigation and design changes to create a “seamless social experience.” More than 170…
YouTube Live Adds Real Time Analytics, Paid Live Streaming & More
YouTube Live did something completely different to celebrate its first birthday. Its gave three gifts to YouTube Partners, wrapped up as new features, further…
Spring Cleaning Your Website
While it’s great to focus on new and exciting projects to expand your marketing reach, every now and again it’s important to take a…
How to Create an Analytics Dashboard for Clients
There is little more satisfying than creating a wonderful dashboard that simplifies all of your client reporting needs, and having it emailed to them…
Yahoo Reorg 2012: Search Avoids Death Sentence
Amidst a massive company restructuring, Yahoo search will live on. Yahoo CEO Scott Thompson has unveiled his vision for turning around the struggling company.…
Google’s Human Trafficking Ad Policy Questioned
Lawmakers are concerned about human trafficking advertisements appearing on Google. In a letter to CEO Larry Page, they are requesting Google share its policy…
Paid Search, Mobile Spending Increase in Q1 2012
Two new industry reports show that tablets continue to drive mobile search ad spend, though by how much varies depending on the source. One…
Could Google’s New gTLDs Be the Custom URL Answer at Google+?
Google is one of the few companies speaking out about their intention to acquire new generic top-level domains (gTLDs). They will apply for the…
Why Links Matter
Links still matter today for the same reasons that they have always mattered: they send traffic by making connections. Yes, they are still a…
PPC Reports: How to Highlight Meaningful Metrics Using Data Visualization
Good reporting is a key to proving the value of PPC and the job you’re doing managing PPC. Reports with poorly-crafted charts and rows…