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Industry

Increase Web Site Conversions with the Scientific Method

It's so simple in description, but has unlimited potential. The scientific method can apply to any type of experiment, be it chemistry or Web…

By Carrie Hill · 05 Aug 2008

SEO

Top SEO Firms Paid for by the Following…

Our industry still has a lot of growing up to do. Participating in advertising programs masquerading as objective ratings services is not going to…

By Mark Jackson · 05 Aug 2008

Industry

SEW Experts: Top SEO Firms Paid for by the Following…

Our industry still has a lot of growing up to do. Participating in advertising programs masquerading as objective ratings services is not going to…

By Kevin Newcomb · 04 Aug 2008

Industry

SEW Experts: Increase Web Site Conversions with the Scientific Method

It’s so simple in description, but has unlimited potential. The scientific method can apply to any type of experiment, be it chemistry or Web…

By Kevin Newcomb · 04 Aug 2008

PPC

Awesome Ad Groups: Small is Good

Trying to fit all your keywords in one ad group is not going to get you the results you want. Get those double-digit click-through…

By David Szetela · 04 Aug 2008

Industry

SearchDay: Awesome Ad Groups: Small is Good

Today's search engine marketing news and opinion: Awesome Ad Groups: Small is Good; After the Yahoo Shareholder Meeting; Google Translate Goes Live with Human…

By Kevin Newcomb · 04 Aug 2008

Industry

SearchDay: Tips for Making the Most of SES San Jose

Today's search engine marketing news and opinion: Tips for Making the Most of SES San Jose; And the Link Love Award Winner is...You; Online…

By Kevin Newcomb · 04 Aug 2008

Industry

Live Search Cashback Launches Back-to-School Rebates

Microsoft launched a limited time promotion today called Back-to-School Deal Days for Live Search cashback. The promotion lets customers save big (and in some…

By Kevin Heisler · 04 Aug 2008

Industry

Google Translate Goes Live with Human Translators

Google Translate is going live. The world’s most comprehensive set of translation technologies will now be aided by human beings translating documents upon request.…

By Kevin Heisler · 04 Aug 2008

Local

Top 10 Yellow Pages Searches According to Yellow Pages Association

In 2007, 3.8 billion searches were conducted on yellow pages sites as well as the local listings they provide to search engines such as…

By Nathania Johnson · 04 Aug 2008

Industry

‘Twas the Monday After the Yahoo Shareholder Meeting

The Yahoo shareholder meeting has come and gone without much fanfare, thanks to the settlement between the Yahoo board and Carl Icahn to keep…

By Nathania Johnson · 04 Aug 2008

Industry

Microsoft Partners with Zvents for MSN City Guides

Microsoft today announced a partnership with Zvents, a local search and advertising network, to integrate with MSN City Guides. Through the partnership, local advertisers…

By Nathania Johnson · 04 Aug 2008

Industry

SES San Jose tip sheet for bloggers and journalists

Many bloggers and journalists don’t need a tip sheet to find the most newsworthy sessions at SES San Jose. Either they will bring a…

By Greg Jarboe · 04 Aug 2008

Industry

Google Releases Update to Ad Planner

Google just launched Ad Planner a little over a month ago, and already the media measurement and planning tool is getting an update. The…

By Nathania Johnson · 04 Aug 2008

Industry

AOL Sheds Tacoda, Launches Third-Party Mobile Ads, Buys SocialThing

AOL has been busy lately, building on their renewed focus on a business model built around online advertising with social media to boot. First…

By Nathania Johnson · 04 Aug 2008

Industry

SEW Experts: Awesome Ad Groups: Small is Good

Trying to fit all your keywords in one ad group is not going to get you the results you want. In today’s search advertising…

By Kevin Newcomb · 03 Aug 2008

Events

Jennifer Laycock on Viral Marketing & Link Baiting – August 6 12 Noon EST

Learn the latest Viral Marketing and Link Baiting Strategies right from your desk; that’s right you do not even have to leave your office!…

By Matt Mcgowan · 02 Aug 2008

Industry

Look Out PageRank, There’s a New Algorithm in Town

Microsoft recently published research on a new algorithm it calls BrowseRank, which is based on user behavior instead of linking patterns. Microsoft thinks this…

By Frank Watson · 01 Aug 2008

Industry

What Search Quality Means to Search Engine Google

In the boldly headlined blog entry, “Search quality, continued,” Googler Ben Gomes explaines in greater depth what search quality means to Google. It’s too…

By Kevin Heisler · 01 Aug 2008

Local

Universal Thoughts on Local Search

Local search is showing up in your Web browser, at your desk, on your phone, and on your GPS devices -- and these are…

By William Flaiz · 01 Aug 2008