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AdWords New Phrase, Exact Match Variants: Top 3 Ways to Prepare
Google announced an update to their match types. Starting mid-May, Google will update Exact and Phrase match keywords to automatically show on close variants…
How the Web Uses Anchor Text in Internal Linking [Study]
Internal anchor text can significantly impact search visibility. This research includes data from more than 3,000 ecommerce and non-ecommerce domains and examines more than…
Top 10 Affiliate Tips for Using Content to Increase Revenue Streams
The role of using content to boost an affiliate site’s profitability can’t be underestimated. This article takes an in-depth look at tailoring content which…
Facebook Ad Sales Hit $872 Million in Q1
Facebook's ad revenue totaled $872 million during Q1 2012, up 37 percent from the $637 million it took in during the same period the…
Google Unzips Gideon Sundback Doodle
How do you honor a man responsible for helping to develop the zipper? If you're Google, you design a homepage with a giant interactive…
Microsoft Sells AOL Patents to Facebook to Defend Against Yahoo
Microsoft and Facebook have announced a whopping $550 million deal under which the social networking giant will be given the right to purchase a…
Wajam Adds Social Layer to Google With Facebook, Twitter Results
Social search company Wajam launched their next generation offering today, bringing personalized results from Facebook, Twitter and Google+ to regular Google search with a…
9 Pro Tips for Developing a Killer Internal Link Structure
Internal linking is the most overlooked and undervalued SEO tactic. What many search marketers don't realize is that you can often get just as…
The Hierarchy of Web Presence Optimization
This approach to being found organically will help answer two critical questions: how do you know if you’re maximizing your SEO investment given the…
4 Ways to Help Consumers Discover Your Mobile App
Mobile marketing is becoming more competitive and to increase app visibility, brands with a mobile strategy should strongly consider implementing optimization strategies for ranking…