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Why Do Some Sites Rank Faster Than Others?
SEO prospects continue to ask, “How long until I’ll see results”? As with most things in SEO, the question begs more questions: how do…
Google Penguin Refresh Completes Trilogy of Search Terror for SEOs
Halloween isn’t until Oct. 31, but some SEOs have been dealing with an unexpected horrifying start to the month. A Google Penguin data refresh…
Google Crisis Response: From Search Engine to Information Provider
SEW met the people behind Google Crisis Response at I/O 2012. The work of this small, relatively unknown, team is indicative of the future…
Page Quality, Local & Ranking Changes Top List of 65 Latest Google Search Updates
Many of the 65 algorithmic and search changes Google made in August and September were related to local search results, snippets and sitelinks, and…
Jybe Concierge Search Agent Discovers Restaurants & Suggests Dinner
Two search technologists previously from Yahoo and Powerset have teamed up to create an app to turn searching on its head. Jybe aims to…
7 Content Strategy Tips to Construct Awesome Product Pages & Boost Sales
Rather than starting a blog, which is often bypassed entirely by users, you should take a more integrated approach to developing fresh content on…
Should SEO Departments be Renamed “Content Marketing” Departments?
Content marketing is having a big impact on marketers. Some believe it will change SEO. But in the breathless rush to “the next big…
App Store Optimization: 8 Tips for Higher Rankings
For app developers, App Store optimization is an incredibly important yet frequently overlooked opportunity when trying to create traction and growth. Discover the most…
Marketing to the Mindset: How to Match Social Content to User Intent
Understanding how the consumer mindset differs on personal vs. professional social networking sites enables marketers to better tailor content to the emotional needs of…
Google’s Knowledge Graph: Implications for Search & SEO
The Knowledge Graph is not only transforming Google but it is paving the way to transform the approach towards SEO. Here are five metrics…