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SEO

5 Virtues to Help SEOs Achieve Workplace Enlightenment

SEO professionals are constantly coping with never-ending Google updates, but you can achieve enlightenment working in the search industry. Here are five lessons from…

By Ben Goodsell · 22 Oct 2012

Video

YouTube Algorithm Change: ‘Time Watched’ Key to Higher Video Search Rankings

YouTube has started adjusting the ranking of videos in YouTube search to reward engaging videos that keep viewers watching. In other words, “watch time”…

By Greg Jarboe · 22 Oct 2012

SEO

Is Your SEO Agency Any Good?

There’s no dedicated industry regulatory body or code of conduct within SEO, but if your SEO agency is using poor quality tactics that contravene…

By Nichola Stott · 19 Oct 2012

PPC

Guidelines for Running a Successful Competitor Brand Name Campaign

Bidding on competitor based keywords is often a highly debated paid search strategy. While some may frown on it, there is plenty of low-hanging…

By Justin Freid · 19 Oct 2012

Mobile

Dialing Into Success with Google AdWords Call Tracking

The need to track calls is great, but it can be challenging. Google’s Call Extensions are great for getting top-level reporting on call activity…

By John Lee · 19 Oct 2012

Industry

Expenses, Motorola Losses Eat Into Google’s $14.10 Billion Q3 Revenue

Google accidentally reported their earnings early today. This was the first quarter with full Motorola reporting and though core business revenue was up, so…

By Miranda Miller · 18 Oct 2012

Industry

Google Q3 Financial Report Leaks Early, Halts Stock Trading

Google’s Q3 2012 earnings report was accidentally leaked early today when it appeared on the SEC website well ahead of its typical time. Google…

By Miranda Miller · 18 Oct 2012

Analytics

How to Focus on the Key Analytics Metrics

There are quite a few analytics solutions, so which one is the best and will increase your bottom line? KISSmetrics & Crazy Egg co-founder…

By Eric Siu · 18 Oct 2012

Social

Get the Picture: Brands Use Instagram for Visual Marketing

The red carpet winner and Facebook darling is reshaping the way people communicate in pictures and it’s safe to say brands can’t afford not…

By Lisa Buyer · 18 Oct 2012

Industry

Qihoo Search: Dead on Arrival?

Launched August 16, Qihoo Search was the latest search engine to hit China and became one of the largest traffic sources in only a…

By Michael Bonfils · 18 Oct 2012