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The Adaptive Social Business Framework
Linear approaches to enterprise collaboration and/or social CRM aren't pragmatic or realistic. Organizations looking to implement either customer-facing or employee-facing social initiatives (a.k.a. enterprise…
Microsoft Making Company’s Biggest Acquisition: Skype
Microsoft will acquire Skype for $8.5 billion in a move that is the biggest acquisition of the company’s history. “Microsoft Chief Executive Steve Ballmer,…
Search News & Headlines Around the Web – May 10, 2011
Here's a roundup of today's other search news and headlines from around the web.
Google AdWords Enable Tablet Specific Targeting
Hot on the heels of Google IO's Android keynote presentation, Google AdWords has enabled a new setting in their interface which makes a distinction…
Why Search Engines Should Use Social Signals as Ranking Factors
Social signals - from author authority to number of re-tweets to number of "likes" - should (if not now, then very soon) be some…
YouTube Goes Long: Adds 3,000 New Movie Titles for Rent
YouTube has just added 3,000 new movie titles for rent in the U.S. At the same time, YouTube is also bolstering its investment in…
Slim Down Your CPCs With 3 Compound Metrics
Paid search is a lot like nutrition: there's an excess of data, but a big shortage in optimization. Here's how to reduce PPC data…
Google Wants Users To Confirm Business Listings
David Mihm noted that Google Maps listings for businesses now include overlays asking if they are still operating, in the case of unclaimed or…
Is NYT Link Baiting With Link Outings?
The New York Times shows interest in the SEO space, but once again shows they still do not fully understand it. Do marketing companies…
Search News & Headlines Around the Web – May 9, 2011
Here's a roundup of today's other search news and headlines from around the web.
Google’s New Search Layout Test: Borrowing From Blekko & DuckDuckGo?
A test of a new Google search results layout caused a mixed reaction from users on Twitter and blogs over the weekend.
6 Ways to Socialize Your SEO & Content Strategy
Traditional onsite SEO and backlinks are still fundamental. But if you really want to get competitive with your SEO strategy, you need to send…
Google Calendar Update Lets You Color Code Individual Events
Google now lets you color code individual events within Calendars. Many people have been waiting for this!
Roger Hargreaves’ Characters Illustrated in 16 Google Doodles
Google is celebrating characters created by British children's book author and illustrator Roger Hargreaves, who today would have turned 76. The characters featured in…
Google Instant Previews Now Include Flash Content
Google Instant Previews will now include Adobe Flash objects and other rich content. Previously, Flash components were represented as a little icon in the…
Mother’s Day: A Guide to Facebook for Moms
At the risk of a backlash from the web community, what follows is a simple guide to Facebook for Moms. If you are an…
Mother’s Day in 2011: Give Some Thought To Baby-boomers Divided by Digital
One day where the digital divide is felt most in the 'socio', rather than 'economic' sense of 'socio-economic' issues, is Mother's day.
Mother’s Day 2011 Google Doodle: A Flower for Moms
Happy Mother's Day to Moms everywhere! Just as Google has done for the past 10 years, a Google Doodle has been posted in numerous…
Search Week in Review for May 7, 2011
Here's a recap of this week's columns and news stories for the week of May 1 to 7, as reported by Search Engine Watch.