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What can Google Images See?
To avoid using easily indexed words like ‘advertorial’ on a page, publishers have been using a 'sponsored content' icon to ensure legal compliance without…
How to Create Ethical Linkbait from Public Information
There are limitless opportunities to create things for your Web site from public information that people will link to. It's all about finding the…
Google AdWords CTR Improves, Yahoo & Bing Both See PPC Spending Increase
A report from Marin Software examines search advertising trends over the last year. Notably, Google CTR is up while Google impressions are down, and…
Twitter Leaving Nest? Taking Risks, Raising Funds & Buying Companies
Twitter continues to grow rapidly, but to stand in the social world of tomorrow the company will have to do more than that. Recent…
Exact Match Domains Can Double Clicks on PPC Ads
An appropriately written PPC advert is one key to success in search marketing, but how much does your domain name impact that success? According…
Facebook Blocks Google’s Shot at Social
In response to Google+, Facebook is taking some dramatic steps. Facebook has blocked tools that would allow for easy migration to Google+. Previously, in…
Double Standard Over Google+ Business Profiles Being Shutdown
A number of companies, who thought they had a jump start, may be losing their current Google+ Profiles, as Google is not offering this…
Macy’s.com Demonstrate Ways to #Fail with Your Country Selector
A friend recently tipped Michael Bonfils off on Macy’s new global strategy for International SEO and he almost fell off his chair. How can…
Will Group Chat, Video Calls Help Facebook Counter Google+ Hangouts & Huddle?
While it may have been "awesome" a week ago, Facebook's annoucement that it is now offering group chat and video calling may have lost…
Challenges Creating Compelling SEO Content in the Enterprise
Covario took a look at how well Fortune 500 high-tech companies optimize their landing pages for specific keywords, so that they play a critical…
Facebook Expected to Announce Video Chat With Skype
Watch today’s announcement live on SEW, right now. We’ll be live blogging from the comments. Join us in the discussion! Mashable have reported that…
Study Looks at Searcher Verbosity, Ask “Wins”
A new study looked at how verbose searchers were on the different search sites, and Ask.com showed as having the most wordy search queries.…
Twitter Hits 200 Million Daily Tweets
Twitter's growth continues, and in the first half of 2011 the company hit a new benchmark – 200 million daily tweets. Twitter is also…
Google’s ITA-based Flight Search Could Launch Soon
Google may soon be providing more detailed flight search results, including maps, prices and results based on searchers' IP addresses as the starting point…
Why Marketers Must Care About Site Speed
Site speed may be a factor which could drive additional leads, revenues and search rankings for your organization. The exponential increase in the Internet…
Bing and Baidu Team Up for English Search Results
Not much is known regarding the extent of the agreement, but we can confirm that Bing results will be intermingled within the Baidu results…
Bing Updates iPad App With Cool “Circle & Search” Touch UI
Less than three months ago Bing released its first Bing for iPad app. Today, Bing announced an update. The most impressive new feature is…
How Inventory Feeds are Changing Paid Search Advertising
Retail paid search without keywords is here: one product can appear in up to three places, each with different messaging and presentation. So how…
Avoid These 3 Common Mistakes in Digital Media Data Analysis
With multiple campaigns and multitudes of data pouring in, it can be easy to misinterpret details and jump to conclusions. Consider these common mistakes…
Yahoo Ranks Best Fireworks For Fourth of July
Yahoo Travel editor, Deborah Hopewell, offers her top 8 locations to view fireworks and/or enjoy celebrating on the nation's birthday. Two east coast cities…