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Vine Search Offers New Opportunity for Brands
The long-awaited Web version of Vine is now available, letting anyone search by person, tag, or location. This means there are some additional opportunities…
Blog Posts Published on Weekends Get More Social Shares [Study]
What blog post titles get the most engagement? When is your audience actually reading your blog posts? Answers to these questions and more in…
10 Reasons to Hire a PPC Management Expert
PPC advertising will deliver targeted traffic, but it takes technical know-how to do it properly. An expert paid search analyst reviews every facet of…
4 Social PPC Misconceptions
Social PPC can be a highly effective way to generate leads and sales. Because social PPC is still relatively new, mistaken beliefs abound about…
Is Google+ Becoming a Blog Platform or Just a Billboard?
Lately, there seems to be a rise in the usage of Google+ as a platform for expounding theories and explanations, as well as the…
Marketers Failing Badly on Mobile-Specific Landing Pages, PPC Ad Copy [Report]
Where are the biggest gaps in mobile opportunity for online advertisers? Yahoo and Kenshoo teamed up for a survey that analyzed just that, and…
Escape Google With These 12 Search Engine Alternatives
Google isn't the only game in town and isn't even the best alternative for many specific search tasks and needs. Here's how to escape…
Content Marketing: The 4 Most Critical Components to Measure & Analyze
Content marketing has nuances that are important to understand and master, especially when measuring and analyzing its effectiveness in driving real business. This framework…
Bodiless Matt Cutts Explains Why Body Content Matters to Google
Google's Matt Cutts always stresses the importance of having great content on a website, and the latest Google Webmaster Help video talks about why…
Audrey Hepburn Google Doodle Celebrates Actress, Philanthropist
A Google Doodle today features legendary actress Audrey Hepburn, who was born on this date 85 years ago. The British actress was best known…