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Google Wallet Disables Prepaid Cards Until Security Flaw Fixed
The company said it has temporarily disabled the use of prepaid cards on its retail platform as it looks to remedy a security flaw…
Wikipedia Appears on Page 1 of Google for 99% of Searches [Study]
Google loves Wikipedia. Everyone knows it, and many aren’t that happy about it, especially when some of their poorly written content outranks actual websites.…
Google Encrypted Search, Gmail, YouTube, Blocked in Iran
Iran’s government seems to be ramping up its censorship of popular websites, targeting Google’s encrypted search, Gmail, YouTube, and Google Videos, among others. The…
Basic SEO Troubleshooting With XML Sitemaps
A quick overview of sitemap guidelines and limitations on Google and Bing and some sitemap optimization tips. Also learn a technique that will help…
Richard Petty Driving Experience Revs Up Fan Engagement 700% on YouTube
Working closely with Google, the Richard Petty Driving Experience team implemented a “hugely successful” YouTube TrueView in-stream ad promotion that raised viewership from just…
Power Guest Posting for SEO
Providing great content to authoritative people who are searching for it is a great way to build relationships with important people. This process outlines…
Google Readying Google Drive, Dropbox-Like Cloud Storage
Google is readying a Dropbox-like service and will soon enter the cloud computing storage market. The Google Drive is expected to allow users to…
LinkedIn Shares Mobile Advertising Ambitions
During its quarterly earnings call, CEO Jeff Weiner said mobile access represents an ever-growing share of time users spend with LinkedIn. He said the…
Yahoo Search Engine Market Share Slips in January 2012
A month after Bing surpassed Yahoo to became the No. 2 search engine in the U.S., Yahoo’s search share continued to decline in the…
Craig Silverstein, Larry & Sergey’s First Hire, Quits Google
Craig Silverstein, the first employee hired by Google founders Larry Page and Sergey Brin in 1998, is leaving the company. Silverstein, who helped build…
Google Retires Drop-Down Menu, Black Navigation Bar Returns
Google’s drop-down menu, which was introduced in late November as part of the “next stage” of its massive redesign, is history. Google will revert…
8 Search and Social Takeaways from Covario INFLECTIONPoint 2012
How to be smart with a strict budget, the importance of timing and levity in social media, retaining value in SEO, content marketing, and…
5 Must-Have SEO Skills
On-page optimization is just the beginning. In addition to having a deep understanding of web analytics and metrics, modern day SEOs need to be…
Lead Scoring: How B2B Search Marketers Can Lead the Process
Lead scoring could become a key component of the B2B marketing strategy. This column evaluates some of the factors involved in lead scoring, and…
Reputation Management and Social Monitoring Made Easy
Why spend money on monitoring and defending a brand when you can spend money promoting a brand? Let me introduce you to some of…
Google Users Dislike Personalized Search Results [Survey]
Should Google’s search results be personalized based on past searches and information from social networking sites? Forty-five percent of respondents to a recent Google…
adCenter Increases Ad Text Limit to 71; Adds Budget Overview, Mobile Targeting
To simplify importing ads for AdWords to adCenter and align with industry standards, adCenter has changed the allotted character count in ad descriptions from…
A Good Social Media Marketing IDEA: Identify, Deliver, Empower, Amplify
Josh Bernoff of Forrester Research and co-author of bestseller "Groundswell", shared tips for success in social and instigating positive change by causing trouble in…
Google Screenwise Pays People to Search the Web With Chrome
A new Google project called Screenwise is offering web surfers the chance to get paid to surf the web and help "make Google better."…
DOJ to Approve Google’s Motorola Acquisition
Google's proposed acquisition of Motorola Mobility could soon be approved by the U.S. Department of Justice (DOJ,) sources told the Wall Street Journal. The…