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Bing, Following Google, Will Test Close Variants in Exact Match
Bing says it will test the inclusion of close variants in exact match for a portion of queries, which some say helps pave the…
The NSA Has a Hush-Hush Google-Like Search Engine
The search tool, ICREACH, is reportedly capable of handling 2 to 5 billion new records every day, including email, phone call, fax, Internet, and…
Bing Releases Image Search Widget
Bing has provided access to the code necessary to display its search result images on websites.
Why We Need Control in PPC
Modifiers are the answer to many PPC issues. Rather than taking control away from advertisers, modifiers would give marketers the control we need.
Tennis Great Althea Gibson Honored in Google Doodle
Gibson was the first black player to compete in the tournament now known as the U.S. Open. The USTA has called her 1950 appearance…
Bing Maps Adds Streetside and 3D View for More Than 100 Cities
Bing has announced a large maps update, including so-called Streetside imagery and additional 3-D cities on the Bing Maps Preview app.
The Penguin 3.0 Rollout Will Bring Tears to Your Eyes
A look at what to expect from the Google Penguin 3.0 rollout and how it's likely to affect search marketing best practices.
How FREE Website Call Conversion Tracking From Google Will Benefit You
If a large percentage of your website sales happen over the phone, this is a huge announcement by Google that they will offer FREE…
Want to Control Your Fate? Own Your Measurement Plan
The sole purpose of data analysis and reporting is to enable smarter decisions that will lead to improvements. If the reports you put together…
Google Search App Adds Ability to Easily Switch Languages in Voice Search
Users of the Android Search app can now easily switch among up to five languages when using voice search simply by adding those languages…