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14 Ultimate Link-Building Guidelines to Keep Safe in 2014
How do you know what link-building is safe in 2014? Is there such a thing? That’s a question most SEOs, marketers, and business owners…
The PPC Search Network Campaign Launch Checklist
Even the most diligent PPC managers can let things fall through the cracks. Here are few checklists to use to ensure that your PPC…
DoubleClick Adds Optimization, Reporting Tools to Search Commerce Suite
The Google subsidiary says it has added adaptive Shopping campaigns, bid optimization for Shopping campaigns, and purchase detail reports to make reporting and optimization…
Yahoo, Bing Flirt With New Search Interfaces
Yahoo and Bing are reportedly testing out changes to search functionality that make results more "card-like" and move top navigation below the search results…
The Art of 6 Simple Questions
How often do you run into a road block when creating killer content? What do you do to keep your blog, video, social streams,…
Choosing Your Agency: It’s About the Team
There are a lot of parallels between the digital marketing world and the elementary schoolyard days. Here's a look at how you should select…
Move Over Google Knowledge Graph, Here Comes Knowledge Vault
Google has been talking about the Knowledge Vault, an upgraded Knowledge Graph that touts "automatic knowledge base construction" and doesn't rely on community-curated databases.
2013 Mobile Ad Revenue Hits $19.3B, Including Gains in Search
A recent report by the Interactive Advertising Bureau and IHS show mobile ad revenue nearly doubled in 2013 from 2012, with mobile search ads…
Hack or Glitch? Google Image Search Only Displays Car Crash
On August 26, Google Image Search users were shown images of a Russian car crash rather than results related to the actual search terms…
Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now
When dealing with Panda attacks, it’s extremely important to understand user engagement from both a desktop and mobile standpoint. Webmasters need to understand both…