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Facebook Launches Premium, Mobile Ads; Offers; Real-Time Page Insights
In addition to launching new Facebook Pages this week, the social network gave a close-up of new premium and mobile ads, announced Facebook Offers,…
Twitter Archive: Datasift Selling 2 Years of Searchable Tweets
The past two years of Twitter data has been archived and is now available for firms wanting to analyse tweets to identify trends in…
Local Results, Link Evaluation & Freshness Signals Top Google’s February Search Updates
Changes to local search results topped Google’s monthly recap of search and algorithmic updates from February, but there were nearly 40 new updates revealed,…
7 Steps to Measure SEO Like Paid Search
Decision makers understand the ROI of paid search, so why don't we think of measuring SEO in the same way? Once you've defined your…
Learn the Latest Online Marketing Tactics at SES New York 2012
The SES New York 2012 early bird discount expires TODAY. Don’t miss out on the chance to see keynote speaker Avinash Kaushik of Google,…
5 Tips to Increase Conversion on Your Site
Your goal shouldn’t be limited to simply increasing traffic and improving the rankings of your website with SEO. Rather, it should be to attract…
Customers Are Mobile, Now Retail Must Follow
The online-offline gap has long been a challenge for Internet marketers. Now it appears that the previous paradigm – researching online for real-world purchasing…
New Google Privacy Policy Changes Now in Effect
Google yesterday moved forward with its planned changes to its privacy policies despite some objections from consumer groups, European regulators, and 36 U.S. attorney…
Spreading Santorum Loses Its Frothy Spot Atop Google
Rick Santorum’s sticky spreading problem has dropped in Google’s SERPs, replaced (briefly) in the top organic spot by an even fouler Urban Dictionary result.…
78 Resources For Every Internet Marketer’s Toolkit
These free or affordable SEO tools, link building tools, coding tools, conversion tools, convenience tools, social media tools, forums, news and blogs, and social…
Instagram: 10 Tips to Tell Your Brand’s Story 1,000 Words at a Time
As brands jump into the Internet’s latest darling site, Pinterest, other brands are doubling down on Instagram, a place where they can actually create…
5 Reasons Why Small Business Owners Distrust SEO
While you’d expect great enthusiasm for the new online economy, you often hear frustration and bitterness. Why is small business so mistrustful of online…
Promoted Tweets Coming to Twitter for Android, iPhone App
Twitter's mobile app now includes Promoted Accounts ads, extending the reach for marketers who want to increase their follower ranks. Promoted Tweets will "in…
St. David’s Day Dragon Doodle Greets Google UK Users
Happy St. David’s Day to our friends in the UK! To mark the occasion, a new Google Doodle appears on Google’s UK homepage today…
cognitiveSEO Launches Link Tracking & Analysis Tool
CognitiveSEO is a tool that aims to provide all of the data and analysis necessary for link building campaigns in a single platform. Among…
New Facebook Brand Pages Guide: Everything You Need to Know
Facebook’s new timeline-styled brand pages launched today and all Pages will switch over to the new format as of March 30. Some brands have…
How Mobile, Social & Trust Are Shaping Local Search Usage [Study]
Online local listings are the most trusted and relevant results to access local business information, especially as consumers are adopting new technologies, applications and…
7 Free or Low Cost Tools to Improve Landing Page Conversion Rates
Looking for fresh ideas on landing page testing? Do you have $157? If so, you can try all these tools. Yes, all. A single…
Non-Google Link Strategy: An Example of Stealth Link Marketing
Link opportunities are everywhere. You just have to stop thinking about Google in order to see them. It isn't easy. Yes, Google is important,…
Google+ Local Marketing Pilot Programs for Large Brands Show Promise
Opportunity abounds for nimble brands that embrace Google+. Local marketers have a new but challenging opportunity to tackle. Here's why brands should launch a…