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Industry

Google April Fools’ Day Pranks 2012: 8-Bit Maps, Chrome Multitask Mode & More!

For Google, April Fools Day is the annual launch day for a slew of gag products and hoax services you’ll likely never see in…

By Danny Goodwin · 01 Apr 2012

Industry

Why Vegas is a True Start-Up City #VegasTech

VegasTech is technepreneursim at its best. Every part of the city is touched in some way by this new spirit. And in Vegas tech,…

By Kristine Schachinger · 31 Mar 2012

Mobile

Google to Sell Android Tablets via New Online Store?

Google will reportedly launch a new budget Nexus Tablet aimed at the same market as Amazon's Kindle Fire. Google may launch its own-brand tablet…

By Alastair Stevenson · 31 Mar 2012

Industry

Oracle Rejects Google’s $3 Million Offer to Settle Patent Dispute

Google offered Oracle $3 million plus less than 1 percent of its Android's revenue in the hopes of avoiding a trial over claims that…

By Rosalie Marshall · 31 Mar 2012

Industry

Yahoo Begins Honoring Browser Do-Not-Track Signals

The ad sector, Federal Trade Commission, and U.S. Commerce Department have thrown their weight behind Do Not Track. Now Yahoo has begun rolling out…

By Zachary Rodgers · 31 Mar 2012

Industry

Google Campus Opens to London Startup Tech Companies

Google says the goal of the project is to create a central meeting point for London's booming tech startup community. As well as the…

By Alastair Stevenson · 31 Mar 2012

Social

63 Free (or Almost Free) Ways to Market Your Business

We’ve dug deep into our bag of marketing tactics from over the years to pulled together 63 free (or almost free) marketing tips and…

By Ken Lyons · 30 Mar 2012

Mobile

Local Mobile Ad Revenues Forecast: $5 Billion by 2016

Mobile local ad revenues will grow to $5.01 billion in 2016. Meanwhile, mobile local search volume will intersect desktop local searches in 2015. Further…

By Michael Boland · 30 Mar 2012

Industry

Google Spent $213 Million Advertising its Products in 2011

The online giant is spending enormous amounts of money on TV, magazine, and newspaper ads to promote Google+, Chrome, and other products. Google is…

By John Rampton · 30 Mar 2012

Industry

Google Account Activity Offers Monthly Reports of Your Google Usage

Users who sign up to Google's new Account Activity tool will get monthly reports on the number of emails sent and received to their…

By Gareth Morgan · 29 Mar 2012

SEO

How to Find Profitable Keywords For Your Website

Keyword research is the most important step in the SEO process. Targeting the wrong keywords or keywords in the wrong order can provide lackluster…

By Dave Davies · 29 Mar 2012

PPC

Adding Negatives: How to Filter Out Bad Paid Search Clicks & Prospects

At every stage of the process, your goal is to exclude the people who are never going to convert, thus saving money. Simply adding…

By Alex Cohen · 29 Mar 2012

PPC

How to Build a Keyword Discovery Machine Using AdWords

Want to leverage Google's query association mapping to your advantage in your AdWords campaign so that Google discovers profitable keywords for you? Here's a…

By Cooper Pickett · 29 Mar 2012

Video

Combining Professional & User-Generated Videos Drives More Sales [Study]

A new study by comScore and EXPO has found that professionally-produced video content and user-generated product videos are “highly synergistic.” In other words, they…

By Greg Jarboe · 29 Mar 2012

Social

Visual, Interactive Content Gives Facebook Timeline Engagement Early Boost

A new study from Simply Measured states the weeks-old Timeline format has lifted engagement with many brand posts by 46 percent, providing some third-party…

By Christopher Heine · 29 Mar 2012

PPC

Google AdWords Adds Status Insights to Help Diagnose Ads Faster

Google recently announced the addition of a status insights icon to the Ads tab. This new feature provides visibility into the approval status and…

By John Rampton · 28 Mar 2012

SEO

Google Cracking Down on “Unnatural” Links, Deindexing Blog Networks

Google Webmaster Tools is warning users that they’ve fallen from Google’s graces and should be on the lookout for “artificial or unnatural links." Popular…

By Miranda Miller · 28 Mar 2012

Content

How to Create Great Content Without Causing Too Much Controversy

When it comes to optimization, links equal power. Some bloggers and businesses don't care how they get these links. But quality content will build…

By Kevin Gibbons · 28 Mar 2012

SEO

Dark Side of the Links: It’s All Fun & Games ‘Til Google Catches On

The most prudent linking strategist will develop several different types of strategies, some purely to appeal to the search engines, others far removed from…

By Eric Ward · 28 Mar 2012

Mobile

Mobile to Account for 25% of Paid Search Clicks on Google in 2012 [Study]

Tablets and smartphones offer huge opportunity for advertisers, boasting lower costs per click and conversion with higher click-through rates. A new study and infographic…

By Miranda Miller · 28 Mar 2012