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SEO

Is SEO Still Worth It in 2015?

Let's cut to the chase: Of course SEO is still worth it. If you have been having trouble determining what to spend, here are…

By Chuck Price · 15 Dec 2014

Analytics

What Is Viewability and Should We Apply It to Link Acquisition?

Should SEOs concern themselves with viewability, and how should we apply it to link-building techniques?

By Stephen Kenwright · 15 Dec 2014

Industry

Google to Leave Russia

On the heels of the announcement that Google News will cease operation in Spain, the search giant will also be pulling out of Russia,…

By Mike Obrien · 12 Dec 2014

Industry

Amazon App Pulled From Google Play Search Listings

Earlier this year, Amazon replaced its Android app with a new version that contained a hidden app store. Eliminating a competitor from within its…

By Mike Obrien · 12 Dec 2014

PPC

5 New Year’s Resolutions for Paid Search in 2015

The beginning of a new year can be a great time to establish some PPC resolutions to help better manage your campaigns, and potentially…

By Diane Pease · 12 Dec 2014

Industry

Amazon Goes for Google’s Jugular With New Service

Amazon is reportedly branching out beyond just selling products into selling services through the newly announced "Amazon Travel."

By Dan Cristo · 12 Dec 2014

Industry

Bing Adds Search to Microsoft Office

Users will soon be able to search with Bing within Microsoft Office Word Online, following an upgrade to Bing's main SERP that keeps important…

By Mike Obrien · 11 Dec 2014

Content

2015 Guide to Penalty-Safe Link Earning

Earning links clearly takes time and massive effort, but the results are worth it. Here are some tips for getting started.

By Marcela De Vivo · 11 Dec 2014

Content

How SEO Actually Improves Content Quality

In spite of the many people that might state otherwise, SEO and content can actually be best friends - here's a look at why.

By Lisa Barone · 11 Dec 2014

Industry

Google Launches New AdWords Editor

Following a recap of AdWords' 2014 highlights, vice president of product management Jerry Dischler announced AdWords Editor 11 on a livestream.

By Mike Obrien · 10 Dec 2014