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Six ways to steer marketing in the post-pandemic world
The COVID-19 pandemic changed the way consumers behave. Six strategic tips to help you market in the nearly post-pandemic world.
What affiliate marketers have missed about Google Analytics
This article details the benefits and limitations of GA for affiliate marketers. It then discusses how to use various tools with GA to improve…
Five email marketing predictions: Continuing trends and new opportunities
Email marketing 2021 and how 2020 impacted the Industry’s most valuable channels. Validity's VP of Customer Engagement shares email marketing predictions.
Google Page Experience update is all set to launch in May 2021 – Webmasters, hang in there!
Here’s how Google’s new algorithm changes can affect your page rankings, as well as the practical steps you can take to stay on top.
Eight ways to align your customer acquisition strategy in 2021
Customer acquisition has drastically changed due to the COVID-19 pandemic. How will businesses survive in future uncertain times? Here are eight tips to align…
Five strategies to promote your business using LinkedIn Stories
How to promote your business using LinkedIn stories.
What a chaotic digital media landscape means for advertisers as 2020 ends
Media buying has recently become more strategically important. The chaos of 2020 won’t change that, but it could create new pressures.
Social media analytics 101: The data that matters most
What stats should be analyzed first? What metrics to choose? How to analyze the collected data? This article covers social media analytics step by…
Need to step up your social media marketing? Follow this recipe
Boosting your social media advertising means capturing the right audiences at the right times. 3 essential ingredients for better sponsored post engagement.
How NLP and AI are revolutionizing SEO-friendly content [Five tools to help you]
It’s exciting to see how SEO, NLP and AI will evolve together. Writer.com's Co-founder and CEO, May Habib discusses in-depth about SEO content and…
What to expect from SEO in 2021?
Want to learn the most important trends to be on the lookout for in 2021? Read our article to find out the top SEO…
Search engine saturation: The ever evolving SERP and how brands are responding
The marketing world has had massive changes and search engine saturation has hit the lowest level in 11 years. What does it mean for…
Jingle all the way: What will 2021 mean to the advertising world?
Alex Zakrevsky, CEO of Allroll, shares his takeaways from the OTT Executive Summit and perspectives on what 2021 will have in store for CTV…
Take your campaigns to deeper levels by disrupting the peace
The key to a more inclusive and innovative customer experience is embracing a controlled chaos mindset. Take these steps to effectively mix things up.
SMB’s guide to marketing: Stand out and boost sales during the holidays
Learn from small business digital marketing expert Steffen Schebesta on how to stand out from the competition and drive sales during the holidays.
How questionnaires can help you evolve your product or business
Customer feedback is key for business and a list of effective methods to collect customer feedback and utilize questionnaires to maximize satisfaction.
SEO Trends 2021: What every marketer should know
SEO is undoubtedly fruitful for businesses to dominate with their online presence. Let’s take a quick look at some of the popular trends for…
How C-suite derives business value from social media: Q&A with Hootsuite’s VP of Corporate Marketing, Henk Campher
An insightful conversation on social media 2020, the increased consumer appetite, shifting behaviors, and the value it has created for brands right from the…
Seven essential enterprise SEO skills to master in 2021
Enterprise SEO will be one of the most viable and viable assets for digital success. Jim Yu, Founder and CEO of BrightEdge shares seven…
Four website usability elements that improve your search rankings
Your website’s usability and search engine rankings are closely intertwined. Focus on optimizing the four key usability elements outlined in this post to improve…