Google Merchant Center has added a new optional mileage_allowance sub-attribute to the installment attribute, “for vehicle listings in Germany. This allows merchants to specify the maximum mileage included in a financing or leasing contract in their product feed.
We found this via Feedonomics.
Here is how it will look.
With this new sub-attribute, merchants can specify the maximum annual distance a vehicle can be driven under a financing or leasing contract without incurring additiona per-kilometer or per-mile charges.
Points to remember
1. Must match the landing page
The mileage allowance submitted in Merchant Center must match what’s listed on the vehicle’s product landing page.
2. Select the value based on the monthly rate
If multiple mileage options are available, such as 10,000 km, 15,000 km, or 20,000 km, merchants should submit the mileage option that corresponds to the specific installment amount being submitted.
The mileage allowance should be submitted with km or miles.
This is a useful addition for automotive advertisers listing lease or financing deals, giving them a way to communicate mileage terms clearly and accurately alongside pricing details in their feed.
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