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Google Site Speed Study Says the Web is Getting Faster
The average size of web pages has increased by 56 percent. Desktop page load times have decreased slightly. However, mobile page load speeds have…
Twitter Launches Keyword Targeting in Timelines
Twitter's keyword targeting in timelines means advertisers will be able to specify the keywords they wish to initiate a promoted tweet, as well as…
SERP Conditioning: How Google Maps & the Knowledge Graph are Stealing Organic Traffic
Users are being conditioned to check (and click) the area of Google's SERP design that prominently displays information pulled via Knowledge Graph, Maps, and…
SEO Tactics for App Stores, Mobile App Website Pages & Local Markets
Once an app is ready for download, the biggest challenge is getting users to find it, or even discover its existence. These traditional SEO…
Search Ad Revenues Hit Record $16.9 Billion in 2012 [Report]
Search ad revenues once again broke records in 2012. Search remained the revenue leader at $16.9 billion, accounting for 46 percent of all Internet…
The Critically Important Role of Bing Ads in Search Marketing
In trying to be more like AdWords, Bing Ads has mostly reached parity with AdWords. Importing campaigns into Bing Ads can now be done…
Google Glass eBay Auction Hits $90,000 Before Being Removed
The augmented reality eyewear yesterday turned up on auction website eBay. The listing reached $90,100.00 after receiving 28 bids, but was canceled due to…
Google Shopping: Product Listing Ad & Feed Optimization Tips & Best Practices [Videos]
Need help getting started with Google Shopping? This series of six videos explains Google Shopping data feed best practices, reasons why you might not…
Google Fined $3,100 For Slanderous Search Suggestion in Japan
A Japanese court has fined Google $3,100 for an autocomplete suggestion that linked an innocent man to criminal acts. Google has been asked to…
AdWords Mobile PPC Performance: How it Stacks Up Against Desktop
Mobile and tablet campaigns will soon be included with desktop. How will this impact your results? This mobile vs. desktop PPC performance snapshot comparison…
Social Tragic-ology: How Brands Learn to Be Part of Real News
In the wake of Monday's Boston Marathon bombings, it's apparent that we need to continue the conversation about how people and brands communicate during…
Can Google be Trusted to Do No Evil?
Google has managed to build or acquire properties in which users just naturally leave tracks. Is it all part of a grandiose scheme to…
The Legacy of Spam
Link building isn't as easy as it once was. Google Penguin changed the game. Now, rather than building links “the easy way,” SEOs must…
Bing & Yahoo Steal Tiny Bit of Search Market Share From Google
A month after hitting its highest U.S. search market share in February (67.5 percent), Google saw both Bing and Yahoo steal away what essentially…
Bing Adds “Pin it” Button in Image Search
Separate from Bing's social sidebar efforts, the folks at Bing have added a "Pin it" button to the Bing image search results. No more…
Link Networks: Don’t Build Your SEO Strategy on a House of Cards
One of the most popular (and dangerous) to build a bunch of links quickly is by using a link network. Here's how you can…
Unruly Launches Real-Time Analytics Dashboard for Social Video
Unruly Analytics is a real-time gauge for brands and agencies who want to know how well they're doing in social video. Users can find…
March Madness = Search and AdWords Madness?
Another year of busted brackets, bets runs rampant, and anxious fans glued to NCAA college basketball action is in the books. So how did…
Click Fraud is a Small Problem in Search These Days
Click fraud still occurs in paid search, and at some level always will. However, the engines do a solid job at monitoring the problem.…
YouTube Creator Playbook Adds 5 Tailored Playbook Guides
YouTube recently added five tailored Playbook Guides – for education, media companies, music, nonprofits, and sports – to be used in conjunction with Version…