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Industry

SEW Experts: Trademarked Terms: Guaranteed Conversions, Guaranteed Controversy

Bidding on trademarked kewyords may bring big conversions, but the strategy is often perceived to carry a grand amount of legal trouble with it.…

By Nathania Johnson · 25 Jul 2008

Local

The Local Advertiser of Today and Tomorrow

Gauging and prioritizing emerging media such as local search is vital to capturing increased business in a cost efficient manner. Meet the local advertiser…

By Gregg Stewart · 25 Jul 2008

Industry

Trademarked Terms: Guaranteed Conversions, Guaranteed Controversy

To buy or not to buy trademarked competitor keywords. That's the question search marketers face when tempted with high-converting competitor brand terms.

By Frank Watson · 25 Jul 2008

Industry

Microsoft and Facebook Enter Into Search Partnership

Microsoft Senior Vice President Satya Nadella announced at the company’s financial analyst meeting that their partnership with Facebook has been extended to include search.…

By Nathania Johnson · 24 Jul 2008

Mobile

AdMob Launches New iPhone Ad Solutions, Offers Free Advertising to iPhone Developers

Leading mobile advertising provider AdMob has announced brand spanking new advertising solutions designed specifically for the iPhone. Advertising options will be made available for…

By Nathania Johnson · 24 Jul 2008

Industry

SEW Experts: Link Building with Customers

When it comes to link building, a great source for links might be right under your nose! In today’s link building column, “Link Building…

By Nathania Johnson · 24 Jul 2008

SEO

Facebook Connect Aims to Aggregate Social Media While Protecting User Privacy

In May, Google announced a new initiative called Friend Connect that enables site owners to add social media to their websites, and allows internet…

By Nathania Johnson · 24 Jul 2008

Industry

Knol Is Googlepedia

Knol is knowledge without the W(ikipedia) and an edge. Knol is the newest product launched by Google. The Wikipedia competitor is in beta. Get…

By Kevin Heisler · 24 Jul 2008

Industry

Former Yahoo, Tacoda Exec Heads to interCLICK

Jason Lynn, Director of Solutions Engineering for Yahoo/Right Media is exiting the Sunnyvale search engine to become Executive Vice President of Product Management at…

By Nathania Johnson · 24 Jul 2008

Industry

Baidu Profits Soar 87% in Second Quarter

Google, Microsoft and Yahoo may have disappointed Wall Street, but Baidu is proving to be a Dark Knight in this tough economy. Boosted by…

By Nathania Johnson · 24 Jul 2008